The Fruit And Vegetable Juice Market size is estimated to reach $256.1 Billion by 2025, growing at a CAGR of 5.89% during the forecast period 2020-2025. Fruit and Vegetable juices enhanced with functional ingredients provide new product opportunities for companies that understand consumer preferences to meet their expectations and develop useful fruit juice products. Fibre vitamins, omega-3, bioactive compounds, and probiotic bacteria are some of the functional ingredients that provide the opportunity for the juice industry. Increasing demand for consumption of fruit juices, the introduction of fruit and vegetable blends, cold-pressed juices, and the rise in disposable income are some of the factors driving the market growth during the forecast period 2020-2025.
Fruit And Vegetable Juice Market Segment Analysis – By Product Type
Based on Product Type, Fruit And Vegetable Juice Market are segmented into Fruit Juice, Vegetable Juice, Fruits and vegetable blends, and Nectar. The fruit Juice segment holds the largest share in terms of revenue in 2019. This is owing to the growing trend in healthier lifestyles, growing consumer interest in exotic flavours and an enticing organic food that is increasingly concerned about many health problems, including obesity and nutritional deficiencies, which are expected to fuel demand for the fruit juice industry. The Fruits and vegetable blends segment is set to be the fastest-growing CAGR 6.32% during the forecast period 2020-2025. This is owing to the change in consumer preference and awareness about Fruits and vegetable blends, which contain large servings of fruit and vegetables, and are recommended as a balanced diet.
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Fruit And Vegetable Juice Market Segment Analysis – By Distribution Type
Based on Distribution type, Fruit and Vegetable Juice Market is segmented into Convenience Stores, Supermarkets and Hypermarkets, Independent Retailers, Online retail and others. The Convenience Stores segment held the largest share in 2019. This is owing to the rise in spending money by the customers, and many consumers are trying to avoid busy markets and are less likely to shop around and risk exposure to the virus. However, The Online retail segment is set to be the fastest-growing CAGR during the forecast period 2020-2025. This is owing to the strong investments in providing the best customer service, heavy discounts on online orders, good product quality and quick delivery methods expected to boost segment growth during the forecast period 2020-2025.
Fruit And Vegetable Juice Market Segment Analysis – By Geography
Based on Geography, The Fruit And Vegetable Juice Market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. North American region dominated the Fruit And Vegetable Juice Market in 2019 with a share of 34.5%. This is owing to the high juice consumption and increasing demand for healthy alternatives such as cold-pressed juices and fruit and vegetable blends across the North American region. However, Asia Pacific is set to be the fastest-growing CAGR during the forecast period 2020-2025. This is owing to the growing investment by dominant players along with innovative packaging and product development in emerging countries such as India and China.
Fruit And Vegetable Juice Market Drivers
Growing consumer interest in superfruit juices.
The changing habits of today’s customers have made them healthier owing to their increased vulnerability to lifestyle diseases. People increasingly prefer all-natural beverages to many other drinks containing artificial ingredients. However, today customers are showing a growing preference for ready-to-drink all-natural beverages containing superfruits such as acai, goji berry, noni, pomegranate and grapes. This is a significant driver of the market, creating increased customer demand and as a result, sales.
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Fruit And Vegetable Juice Market Challenges
Challenges for the Production of Probiotic Fruit Juice.
Fruit juices are a promising carrier for probiotic bacteria, however; there are some drawbacks and limitations that could prevent them from being developed at an industrial level, namely the survival of probiotics during storage and the possible impact of bacteria on sensory traits and overall acceptance. This challenge addresses the inoculation of probiotics in juices, with particular focus on possibilities and obstacles for the future.
Fruit And Vegetable Juice Market Industry Outlook:
Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Fruit And Vegetable Juice Market. Key companies of this market are Del Monte Foods, Pepsi Co, Nestle, Citrus World, Ocean Spray Cranberries, Welch Foods Inc, Suntory Holdings Ltd, Sunkist Growers Inc, Tampico Beverages, and Dr Pepper Snapple Group among others.
Fruit And Vegetable Juice Market Developments:
In July 2019, Nestlé has launched the green and yellow medley fruit veggie juices, which are 100 percent juice and have no added sugarIn January 2020, Ocean Spray Cranberries, Inc. launched Ocean Spray® Brew, the first of its kind hybrid beverages made with real fruit juice and cold-brewed coffee. Brew marks yet another extension of Ocean Spray into a new category of coffee, and Ocean Spray will continue to drive the future growth.
Geographically, The North America region held the highest market share in 2019. This is owing to the local presence of major Fruit and vegetables juices market players and increasing R&D in order to cater to global markets in the region.
The factors such as Increasing consumption of fruit juices, Vegetable Juices, launch of fruit and vegetable blends, and cold-pressed juices across the globe lead to growth of the market during the forecast period 2020-2025.
Detailed analysis on the Strength, Weakness and Opportunities of the prominent players operating in the market will be provided in the Fruit And Vegetable Juice Market.
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