Artificial Intelligence driven Marketing Communications
The EuroParkHotel is situated in a quiet location, embedded in the Faulenbach valley, directly on the river Lech and offers you the right ambience to spend relaxing days.
Florida, USA: On one hand, one can walk from the hotel directly into the enchanting valley of the senses, while on the other, one can be in the city centre of Füssen in a few minutes to experience the culture.The royal castles of Neuschwanstein and Hohenschwangau are only a few kilometres away and can easily be reached by car or public transport.
The hotel has 141 individually designed rooms, all equipped with contemporary furnishings and fittings. This property has been welcoming guests from all over the world for years. Recently, however, it has become very popular with Asian travellers.
Peter Lender, the hotel’s sales manager, recognised early on that online B2B platforms make up a significant proportion of group bookings. To get the most out of online channels, he wanted a distribution mix of B2B wholesalers, OTAs and direct booking channel.
Peter needed a product that would provide connectivity to his most productive OTAs and the booking engine. He was looking for a better way to manage hotel room availabilitybut needed an efficient solution that would save time rather than complicate channel management.
His search led him to RateTiger, which has 2-way XML connectivity with all leading OTAs and online wholesalers. The added benefit was integration with EuroParkHotel’s Internet booking engine BookOnlineNow, which effectively streamlined the channel management process and brought all their online sales channels onto one platform, making tariff and inventory distribution easier and more efficient. RateTiger’s user-friendly and intuitive interface and competitive price made the choice easy.
RateTiger provides connectivity with over 400 booking channels, including OTAs, IBEs, Metasearch, GDS and online B2B channels.
“With RateTiger, we are able to adapt our rooms and prices even better to market changes. Our rate and availability updates are immediately displayed across all our connected channels including our website booking engine from BookOnlineNow. The seamless integration between the different technology systems and channels makes ourdistribution process smooth and frictionless. The built-in analysis in the LiveOS dashboard gives us an overview of budget, booking speed, etc., including a price shopping field that shows us how we compete with our competitors. I can easily say that we have not yet been able to fully exploit the potential of these tools. We highly recommend RateTiger for hoteliers who want to optimize online sales,” concludes Peter.
About eRevMax: eRevMax is a travel technology company that assists hotels through channel management, rate intelligence and connectivity solutions. The company connects multiple online channels to the hotels’ PMSs to seamlessly deliver ARI updates and reservations. eRevMax is known for its stable solutions with 99.9% product uptime and provides 24×7 customer support. It works closely with around 400 channel and technology partners assisting over 9000 hotels worldwide to increase revenue opportunities and streamline business processes. It is the connectivity partner of choice for large hotel groups, mid-scale chains as well as independent properties in both luxury and budget segment worldwide providing solutions through its core product brands – RateTiger, LiveOS and AgentX101. For more details, please visit http://www.erevmax.com or contact on [email protected]
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