Global “Sports Sunglasses Market” is studied and analyzed with the help of a complete primary and secondary market research. The report provides broad industry data on the Sports Sunglasses market, such as size, forecasted growth, profitability, key players, market share and market trends will give you a high-level overview of Sports Sunglasses market opportunities.
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Sports Sunglasses Market analysts forecast the global Sports Sunglasses market to grow at a CAGR of about 4% during the period 2019-2023.
Sports sunglasses help athletes and sportspersons enhance their visibility in bright conditions, thereby driving their performance. Our sports sunglasses market analysis considers sales from both offline and online. Our analysis also considers the sales of sports sunglasses in Europe, North America, South America, and MEA. In 2018, the offline segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as growth of online-to-offline marketing and the increasing number of specialty stores, hypermarkets and supermarkets, and departmental stores will play a significant role in the offline segment to maintain its market position. Also, our global sports sunglasses market report also looks at factors such as new product launches, increased demand for product customization, increased demand for polarized sports sunglasses. However, rising rivalry among key competitors, threat from counterfeit products, rising availability of substitute products may hamper the growth of the sports sunglasses industry over the forecast period.
Sports Sunglasses Market Segment by Manufacturers includes:
and many more.
Sports Sunglasses Market Segment by Regions includes: North America (USA, Canada and Mexico), Europe (Germany, France, UK, Russia and Italy), Asia-Pacific (China, Japan, Korea, India and Southeast Asia), South America, Middle East and Africa.
Market Driver: increased demand for product customization Market Trend: increase in adoption of sports sunglasses as fashion accessory Market Challenge: rising rivalry among key competitors. Increased demand for product customization In the global sports sunglasses market, there has been an increased demand for product premiumization, as key vendors are increasingly focusing on enhancing the quality of their products to execute proper branding. The premiumization of products is largely driven by the increased demand for customization in terms of lens color, type of frame used, and various other attributes of sports sunglasses. This demand for product customization will lead to the expansion of the global sports sunglasses market at a CAGR of about 4% during the forecast period. Increase in adoption of sports sunglasses as fashion accessory The rising demand for multipurpose fashion accessories, especially from the millennial population, has been resulting in the adoption of sports sunglasses in the market. The increased availability of various sports sunglasses in new styles, shapes, sizes, colors, and structural orientation is also driving the adoption of sports sunglasses as a major fashion accessory. Continuous product development and innovation encourage consumers to choose products, depending on the occasion and their needs, such as office wear, casual wear, party wear, and beachwear. This trend is prominent among teenagers and young adults because these sports sunglasses add to their style statement. This development is expected to have a positive impact on the overall market growth.
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Table of Contents
TOC of Keyword Market ReportPART 01: EXECUTIVE SUMMARY PART 02: SCOPE OF THE REPORT 2.1 Preface 2.2 Preface 2.3 Currency conversion rates for US$ PART 03: MARKET LANDSCAPE Market ecosystem Market characteristics Market segmentation analysis PART 04: MARKET SIZING Market definition Market sizing 2018 Market size and forecast 2018-2023 PART 05: FIVE FORCES ANALYSIS Bargaining power of buyers Bargaining power of suppliers Threat of new entrants Threat of substitutes Threat of rivalry Market condition PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL Market segmentation by distribution channel Comparison by distribution channel Offline – Market size and forecast 2018-2023 Online – Market size and forecast 2018-2023 Market opportunity by distribution channel PART 07: CUSTOMER LANDSCAPE PART 08: GEOGRAPHIC LANDSCAPE Geographic segmentation Geographic comparison North America – Market size and forecast 2018-2023 Europe – Market size and forecast 2018-2023 APAC – Market size and forecast 2018-2023 South America – Market size and forecast 2018-2023 MEA – Market size and forecast 2018-2023 Key leading countries Market opportunity PART 09: DECISION FRAMEWORK PART 10: DRIVERS AND CHALLENGES Market drivers Market challenges PART 11: MARKET TRENDS Increasing emphasis on omnichannel retailing Increasing emphasis on online-to-offline commerce Increase in adoption of sports sunglasses as fashion accessory PART 12: VENDOR LANDSCAPE Overview Landscape disruption Competitive scenario PART 13: VENDOR ANALYSIS
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