The Music Factory was founded in 2006 and has grown to a location facilitating roughly 275 private music lessons per week. Students of all ages and ability levels have found the unique look, style, feel and unmatched dedication of the Music Factory staff to be an inviting and inspirational learning environment.
The Music Factory’s M360 program puts students into a quality private lesson with a Music Factory certified teacher which incorporates our own in- house curriculums, books and testing-rewards program . In addition, students are able to study music theory with our on- line classes, attend clinics and seminars and perform in a band during one of our recital performance events. This program gives students a well rounded music education all for one monthly tuition .
The success of our model is accentuated by an exponential profit model in which fixed expenses change very little as student enrollment increases.
The Music Factory is aggressively seeking to open a second location in South Orange County in the next 6 months and a third location in the 6 months that follow. We also intend to expand our existing Costa Mesa location with additional teaching rooms, a student tech/ studio room and an amazing lounge area. In addition to the expansion into new markets we are also implementing an on-line lesson model which expands our customer reach even further. On-line lessons are a growing part of the industry and their is no indication that the growth in this sector is going to stop in the near future.
The Music Factory provides private music instruction to students of all ages and ability levels in an inspirational, spirited environment. Currently the Music Factory teaches Guitar, Bass, Piano, Drums, Voice and DJ classes.
The Music FActory will be providing on-line music lessons via Skype to expand our market reach. We will be offering a revolutionary model that combines on line lessons with a once a month personal session with a teacher/coach. This product addresses customers who are challenged by time and scheduling constraints.
We will be offering music related accessories as well as our own line of method books. We will also do a small amount of branded apparel.
Danny Thompson is the CEO and chief management officer at the Music Factory. Prior to the Music Factory Danny worked for the Guitar Center chain of music retail stores for 18 years, the last 5 he was a District VP of sales for the Southern California region. In that position he oversaw roughly 250 employees and 150 million in sales. He is a 3 time; consecutive winner of the Guitar Center presidents award for outstanding performance. Since leaving Guitar Center Danny has gained international success as the drummer for the iconic Southern California pop punk band Face to Face. He has performed all over the world and has appeared in numerous publications. Danny is a scuba diving and cycling enthusiast and has a blue belt in Brazilian Jiu Jitsu.
Anthony Riedelsheimer was a 6 year veteran with the Guitar Center retail chain with his last 3 years acting as a store manager. He has a BA in Music Education from the Regensburg College of Music in Regensberg, Germany. He has recently attained his certificate in plant based nutrition. He is an avid athlete participating in marathons and cycling and is currently training for his first Ironman triathlon.