DeLight’s packaging solution is a versatile packaging innovation. Mainly manufactured from renewable wood fiber, the DeLight trays are fit to replace other packaging solutions made from non-renewable materials. DeLight is a start-up business, and the DeLight packaging solution was started as an innovation project by the large Finnish pulp and paper manufacturer Stora Enso, which is based on previous material development. In November 2013 a shareholder’s group acquired DeLight Solution -business unit from Stora Enso, forming a new company called Delight Packaging Oy. Our next step is full scale commercialization to the market. DeLight Packaging Oy has 11 worldwide patents that cover the DeLight products and technology.
DeLight package is a new type of hybrid package, where wood fiber is enhanced with polymers. The packaging is oven-proof, microwaveable and can be frozen. The packaging is fit for products packed in a protective atmosphere and it also protects the contents from light. The packaging is suitable for MAP (Modified Atmosphere Packaging) and has excellent food preservation properties. DeLight trays offer our customers the possibility to differentiate themselves from the competitors as the surface of the packaging is printable. The consumer decision making process is fast and the packaging of a product needs to stand out. DeLight trays combine individual style, efficiency and ease. The large printing area makes it possible to use the packaging as a media for branding and product launches.
The innovative DeLight products are an answer to two rising consumer megatrends: growth in the ready-made meal sector and increasing environmental awareness. Take-away food is undergoing major changes because consumers are demanding healthier options packed in environmentally friendly material. The DeLight products can be recycled and recovered in package recycling schemes. DeLight products are made mainly from renewable raw materials.
DeLight Packaging Oy has global distribution channels for the new packaging concept. Our sales have been divided to direct sales to Finland and the region of North Europe. To the rest of the world we distribute through our local partners. For the overseas markets we use license contracts in order to have efficient distribution for the local customers. Delight Packaging has in all major ready meal markets a local distributor which sells, markets and supplies the products to the local customers. We have global connections to all continents, Europe and Australia being the largest current markets.
In Europe, we have 4 signed distributors in the most important markets and several other distributors in smaller regions. These distributors will market the concept independently as agreed and organize the distribution. Currently our largest customers include Jumbo (NL) and Ladisa (IT). For markets outside Europe, the company uses license agreements to market the concept. One of the largest direct customer overseas is General Mills (AUS).
We are looking to raising funding to develop our international sales both through by our own marketing and sales in the North Europe region as well as through licensing in worldwide distribution. The round is currently in preparation and will be opening soon. Like this pitch and you will get an email notification once we are open for investments!
NOTE: This funding round is not yet active, but it will open soon. The final pitch will contain more information than the preview. All information is subject to change, so do not base your investment decision on the preview version. Hit the like button on the right to be notified when the pitch goes live!
Company name | Delight Packaging Oy |
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Investment range | 350.000 – 500.000 € |
Equity offered | 10.69 – 14.60 % |
Price per share | 43,00 € |
Number of existing shares | 68,000 |
Pre-money valuation | 2.924.000,00 € |
Start date | 15.6.2016 |
End date | To be announced |
Location | Imatra, Finland |
Field of business | Manufacturing |
Development stage | Growth |
Reference number | 685 |
www.delight.fi |
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