KindLink is a digital platform showing donors the impact of their donations. On KindLink donors can see a road map of their contribution, trace the payment flow while the system showcases the charity’s work and facilitates a direct connection between donor and beneficiary. In order to achieve this, they have developed a propitiatory, all-in-one software which helps charities with their daily operational needs. Businesses on KindLink can record, track and promote their social campaigns & activities. They can see the impact of their donations with rich content for their website, social media & other channels.
Charities love KindLink, the first consolidated software platform which covers their operational and fundraising needs, free of charge.
For donors, KindLink is a social network where they can trace the impact of their donation, see what happens with their chosen project and charities and connect with friends, end beneficiaries and other stakeholders that support the same causes as they do.
Businesses can record, track and promote their campaigns & activities via KindLink. With KindLink they can see the impact of their donations while the system generates rich content for their website, social media & other channels that they can easily share with clients, partners and employees.
The main problem is the lack of funding for the social impact sector (charities, social enterprises, etc.), which is due to poor trust and transparency in the sector.
Other problems include: Operational inefficiencies of the social impact sector due to lack of technology innovation and funding in the sector.
Businesses inability to manage their social activities/Corporate Social Responsibility programs efficiently. Poor communication with employees, clients and partners about the social impact the business donations are having. Sourcing original and engaging content for the business social media channels and website.
KindLink is the first SaaS platform which gives donating businesses a place (KindCorp Profiles) for CSR management and employee engagement including matched fundraising and volunteering. The platform is capable of generating marketing content for their social media showing the impact of the business donation.
The fees are between £9 to £1,000 monthly fee for holding a KindCorp account with KindLink. The fee depends on the size of the business and number of employees.
When a business starts adding functionality: employee fundraising/volunteering, matched fundraising; the fees increase accordingly, based on the size of the business.
Exit options:
– Secondary purchase at the next stage (VC) of funding
– Repurchase by management team
– Flotation (IPO)
– Acquisition option is unlikely due to the nature of the enterprise and risk of breach of trust between team and customers