Medicine Werx was born in December 2012, operating through grassroots sales at music festivals around the country and online marketing. Since then, Medicine Werx has accomplished some amazing things, with help from our dedicated fans.
Kickstarter Support – In 2015, we launched our first Kickstarter project. We raised nearly $23,000 in 30 days, and 75% of the funds came from our established fan base. Most of our customers make less than $25,000 a year, but they are still willing to put aside money for our product. They believe in Medicine Werx that much!
Strong Fan Base – We have an established, international fan base of nearly 50,000 followers through social networks and subscribers. We gained all followers without mainstream exposure.
Retail Store – Two years ago, we established our first flagship retail store and headquarters near Downtown Denver. Medicine Werx has a homebase.
Market Growth – We have a steady stream of income from our dedicated customers. We currently retail most of our product ourselves, and we have sold over 3,000 units so far.
Partnerships – We have partnered with multiple music festivals and alternative, independent brands to expand our reach. Music festivals are extremely popular among our target market, and we attend them regularly to promote our brand. We also partner with effective nonprofits, such as 1% for the Planet and Trees for the Future.
After all of this success, we are now ready to expand our brand.
- Fair Trade Certified Apparel – We are looking to expand into Fair Trade Certified, organic apparel. We want people to be able to dress themselves head-to-toe in our brand.
- Expand to Retail Stores – We want to see the Medicine Werx brand in retail stores like PacSun. We just need the funding to bulk up our inventory.
This is only the beginning for Medicine Werx. We plan to keep growing, and you can help.
Request access to the business plan tab of this profile to see where Medicine Werx is going and how you can help us get there.