Michelle Allen ( Founder / Brand Angel / Lead Confectioner ) I was born and raised in Columbus. After a brief stint at The Ohio State University I left Ohio when I was 21 years old and went straight to New York. That was 28 years ago. Spanning almost 3 decades I’ve lived in New York (14 years), Spain (12 years) and England (sporadically throughout). MMELO is my fourth business and it is the one I love the best! In a past life I owned a commercial production company called Rubicon Pictures, a film pro- duction facility called Stable Films and a hair products company called Nature Girl. I’ve gained a ridiculous amount of useful information, had a great time and even met my glorious husband. And while looking back, thankfully, over those experiences, I loved none the way I do food craft. Those businesses “schooled” and prepared me for the experience of launching MMELO. I learned the power of visual communication from advertising and the profitability of a “designed” communication strategy from Nature Girl. I learned that one of my greatest strengths is my ability to recognize and utilize the connection point between art and commerce.. And finally, I learned that reaching your goal is the precious gift of perseverance. Paul Freeth ( Brand Director / Owner) I’m a designer & director born and raised in London (UK). The son of a fine artist printmaker, I mastered in Graphic Design at The Royal College of Art, where my combination of design and moving image skills led me to branding and identity creation across multiple platforms including print, broadcast and branded spaces. Responsible for concept, development and execution, I have a particular passion for bringing together different media, leveraging elegant and nuanced visual communication with refined spatial design. I’ve been honored to have received top industry awards along the way including: Cannes Gold & Silver Lions, Grand Prix at El Sol and FIAP, Gran LAUS, AIGA (American Institute of Graphic Arts) Promax BDA, & AIGA permanent Collection.. MMELO’s identity has already been very successful in positioning us as a hi-end brand. Going forwards, our creativity and brand experience – on and beyond our incredible candy – is a differentiator with which we’ll craft a purposeful dialogue, and following with our customers.