by Trade Right Trust
Our passion is to develop and expand offering further work, employment and trade opportunities to vulnerable and excluded people in Africa and Scotland by taking ethical, sustainable and fairly traded skincare into the mainstream consumer market in the UK.
We literally want to transform lives as our products transform skin!
Earlier this year we were selected to be part of the first ever Asda Social Enterprise Academy.
The purpose of the academy is to help get social enterprises ‘supermarket-ready’ with a view to being stocked in Asda or other UK supermarkets.
We prepared hard for the week long academy held in Leeds in June.
Part of those preparations involved the expansion and development of our carishea range to included Shampoo, Hair Conditioner, and Lotions.
The feedback from Asda Buyers was very encouraging and we returned raring to ‘make this happen.’ This was our chance of getting ethical, sustainable and fairly traded carishea into the mainstream market.
So What’s Stopping Us?
We now need to prepare and produce the new range of products for market, ensuring that our quality and ethos is not compromised, and to test their commercial viability.
To do that we need some investment.
But this is more than about selling natural skincare, this is about helping to achieve our ‘social goals’ both in Scotland and Ghana. If we’re successful then we can support more recovering addicts and ex-offenders in Scotland and increase the number of women in the Ghanaian Cooperatives.
What’s Needed?
We’ve already checked out our supply channels and production capacity; we’ve met all the stringent regulatory requirements; and what we need now is the final push to produce and market-test the range.
For that we need £3,200
What Does £3,200 Achieve & How Will It Be Spent?
£3,200 will produce a total of 2,100 products:
1,500 Lotions in 5 fragrances
300 Shampoos
300 Hair Conditioners
Or put it another way….525 litres of carishea natural skincare!
The £3,200 would be used as follows:
£620 Bottles & Packaging
£360 Labels
£2,320 Ingredients
What Happens If More Than £3,200 Is Raised?
Every £ extra received means the project can be scaled up through increasing the number of products produced.
What is the social/environmental problem/issue that this project will address?
Our desire and passion is to offer work, employment and trade opportunities to vulnerable and excluded people in Africa and Scotland by taking ethical, sustainable and fairly traded skincare into the mainstream consumer market in the UK.
We literally want to transform lives as our products transform skin!
Poverty is not just lack of money, it’s about a lack of choice.
Trade Right Trust have linked together these two diverse communities to support and work together.
Trafficked Boys mending fishing nets
Can you give us some statistics on this problem?
Scotland:
(Source: Centre for Mental Health: ‘Employment Support & Addiction: What Works’. 2013).
Ghana:
What is your solution?
In both communities meaningful employment is needed to alleviate the need for offending, substance misuse or human trafficking.
Studies have shown that being in employment can enhance recovery, increase the life chances and opportunities.
Trade Right Trust brings together these diverse communities to partner together in a radical way.
Here are some great ways to get involved with the project and help out. If you have…