The Odd Company
Unique online team performance improvement product with recurring revenues
The Odd Company delivers a complete methodology to help organizations deliver better performance through effective teams. Team Diagnostic Profiler (TDP) is a proprietary system and methodology, radical in approach and designed for all teams in an organisation to use in a repetitive loop to drive performance. Self-serve it requires no ongoing support and delivers performing recurring revenues using a SaaS model. TDP is already a proven concept in use with JetBlue, McDonalds, Constellation Brands and many more.
Products & Services
Every team can be more effective. Teams pay little heed to their process once set up. 90% of work output in organisations happens through teams. Improving team effectiveness is a direct impact on the bottom line. This does not have to be expensive or time consuming. TDP is low cost, easy to use and self-service, delivering 10-20% improvement in performance. Teams should stop on a regular basis and consider their effectiveness, adjusting where necessary. With TDP a traditional work team need only do this 4 times a year, committing 2 hours to the discussion – 8 hours in a 12 month period, with a TDP cost for a team of 8 people of £96.00. The potential return can be a 10-20% improvement.
Competitor products are based on personality or behavioural traits of team members and are designed for problem teams in a one off deployment. Competitor products are complex and require expert support.
Our product is based on team effectiveness drivers and designed for continuous repeated use. Self-serve for the team leader and expert support is not required. TDP is capable of advanced statistical manipulation and is a platform for corporate wide team strategy. TDP costs per team are substantially lower than competition.
There are 3 revenue streams – tiered annual recurring licence, per usage fee and C level consultancy. Per usage fees generate recurring revenues. E.g. A corporate employing 50K deploying TDP 4 times a year (the recommended cycle) will generate 200k uses per annum at a cost of £2.00 per usage – a total of £400K per annum.
Routes to market are: Direct sales to larger corporates (10k or more staff). Sales through Channel Partners (fewer than £10k staff).
Our exit strategy within 5 years is aimed at a M&A. Potential targets include System Integrators (IBM, SAP, HP, Microsoft, Google, Fujitsu, Cap Gemini etc.), Networks ( E&Y, Accenture, Deloitte, KPMG, PWC), Strategic Consultancies (A.T Kearney, BCG, McKinsey). All potential Exit targets are also sales targets. Achieving the use of the product directly in a target Exit will enhance any subsequent acquisition discussions. A series A round is also under consideration and is being progressed.