AMARA Summer Inventory
New York, NY
Hello Kickfurther community! Lisa Jackson has been designing and manufacturing swimwear for over 8 years. AMARA swimwear launched with a bang in 2013 after introducing a product coined Hotcakes. The line of eco friendly, digitally printed, laser cut bikini bottoms garnered instagram fame almost instantly for their seamless flattery, perfect cheeky cut and fresh tropical prints. The first AMARA collection was introduced at Miami Swim Week in 2014 and the brand has continued to grow and find it’s footing in the industry.
After 2 successful Kickfurther campaigns for our eco luxe bikinis, we are back to replenish our inventory on our SS16 Collection and Hotcakes. This campaign will also help us manufacture our new Hotcake prints and collaboration collection with photographer, Marcus Jolly. This will allow us to focus more of our cash flow on our digital marketing campaign and Miami Swim Week participation to grow our sales and brand recognition.
We are projecting to increase sales by 400% in 2016 with an agressive digital marketing plan, increased activity in tradeshows & markets to form new wholesale relationships and the addition of an experienced sales team, marketing assistant and business mentorship. This is set to be a big year and we are excited to share our success with everyone!
AMARA is an independent, eco luxe boutique label based in Tulum and manufactured in NYC. A versatile, fashion forward, yet ultra functional line for the bold yet feminine beach chic jetsetter. AMARA babes are wild, free and fearless in the pursuit of their dreams. The collection offers luxe custom prints and trendsetting colors, paired with bold silhouettes, peek-a-boo gaps and cheeky cuts. Reversible, convertible and mix & match styles allow our babes to get the most out of their suits while quality construction and fit are key factors in design decisions. The result? Effortless wearability. AMARA swimwear reminds us confidence is the most flattering thing a babe can put on and the best complement to any bikini!
About the owner
The heart and soul of AMARA, Lisa Jackson, is a Toronto native. A passionate traveller, the designer has since given up the city life for warm sea breezes and international culture. Lisa found her verve for creation early in life, expressing herself through paint, makeup and music. With an education in art and her experience working on fashion editorials as a makeup artist, the evolution into a designer was a natural progression.
Inspired by her experiences in the industry and other creatives souls she encountered, the entrepreneurial spirit was born. Determined to start her own label, Lisa began the process of learning her trade; from sewing samples and pattern drafting to graphic design and production management. She did everything herself: producing photo shoots and fashion shows, and even building the website! This self-taught designers aesthetic is simple; clean lines, flattering cuts that enhance the female form, versatility and quality construction are key elements in her collections.
After 6 years producing her first label, Miss Jackson Swimwear, Lisa decided to rebrand to reflect her personal growth and design aesthetic. The hard work and creative evolution is evident in the collection you see today.
Lisa is passionate about creating a positive impact through the voice of the brand, keeping ethical and sustainable practices at the forefront of her mission. She intends to use the success of the label as a catalyst into other creative endeavors in film and music. You can find her in eco chic Tulum, enjoying the turquoise waters, sandy white beaches and crafting her next collection.
GEO | A Spring ’16 Collection by Designer LISA JACKSON.
Progressive prints and shapes rooted in nostalgia, the collection features sporty strap work and high cut, 90s influenced bottoms, paired with delicate string styles and ultra modern cheeky cuts to make this collection the ultimate intermix of sex appeal.
GEO is inspired by the symmetrical and geometric lines and shapes of art deco design and the modern architecture and interior design of the 60s and 70s. GEO, also meaning Earth, draws upon a soft sky palette of baby blues and GREY HORIZONS, the apricot sunsets of GOLDEN HOUR, the bright whites of HIGH NOON and the pitch blacks of MIDNIGHT.
Made with 78% RECYCLED fibers from post consumer materials and XTRA LIFE LYCRA so you can tread lightly on our planet with a bikini that will last for years to come.
Starring Allison Weiss. Photographed by Lisa Jackson in Tulum.
Our best selling, laser cut HOTCAKES look and feel like a second skin but there’s nothing about these babies that will make you blend in. With a large array of bold tropical prints and fresh colors, Hotcakes are made for the babe that likes to flaunt her individuality and confidence. From the beach to the bedroom, this versatile number was made to be your first pick every time. Undies? Bikini? You choose.
Now made from 78% RECYCLED post-consumer materials as well as XTRALIFE LYCRA® to extend the life of each piece far beyond that of traditional spandex products.
Now available in 3 cuts: Cheeky, Boy Cut and Hi Rise
Marcus Jolly x AMARA – A LIMITED EDITION Art Collaboration
Marcus Jolly is a Canadian photographer currently based in San Miguel de Allende, Mexico. He’s been working internationally specializing in portraiture, landscape, and fashion photography for the past 5 years. His eye for detail and ability to harness natural light and color are key elements is his work that define his style.
At AMARA, not only do we believe ethical fashion is a possibility, we commit to it daily. Our fabric is manufactured in a green energy facility that is dedicated to the reduction and prevention of pollution, protection and preservation of green spaces, water treatment and monitoring of gas emissions. We are commited to using biodegradable, recyclable or reusable packaging. Our ITALIAN fabric is made up of 78% RECYCLED post-consumer materials as well as XTRALIFE LYCRA® fibers to extend the life of each piece far beyond that of traditional spandex products. Each bikini we make is built to last with quality and our environment in mind. Cut, printed and sewn in the USA by independant small businesses.
Purchase Order Breakdown
|Product||Retail Price||Percent of Offer|
|Bizarre Love Triangle Top||$108.00||3%|
|Bizarre Love Triangle Bottom||$108.00||3%|
|She Got Dressed Top||$108.00||3%|
|She Got Dressed Bottom||$108.00||3%|
|Strange Paradise Top||$108.00||3%|
|Strange Paradise Bottom||$108.00||3%|
|Make You Mine Top||$108.00||3%|
|Make You Mine Bottoms||$108.00||3%|
|On The Sea Top||$108.00||3%|
|On The Sea Bottom||$102.00||3%|
|8th Wonder Top||$112.00||3%|
|8th Wonder Bottom||$108.00||3%|
|Dazed & Confused Hotcakes||$46.00||1%|
|Desert Dreams Hotcakes||$46.00||1%|
|The Royal Hotcakes||$46.00||1%|
|Vantage Point Hotcakes||$46.00||1%|
|Vintage Aloha Hotcakes||$46.00||1%|
|Palm Springs Hotcakes||$46.00||1%|
|Faded Dreams Hotcakes||$46.00||1%|
|Vintage Aloha Hi Rise||$46.00||1%|
|Faded Dreams Hi Rise||$46.00||1%|
|Love Me Forever One Piece||$218.00||7%|
|Careless One Piece||$218.00||7%|
|The Spy One Piece||$218.00||7%|
|Amara – The Melt Body Electric Hotcakes||$46.00||1%|
|Amara – The Melt Dawning Hotcakes||$46.00||1%|
|Amara – The Melt Touch The Night Hotcakes||$46.00||1%|
|Amara – The Melt Hard Wired Hotcakes||$46.00||1%|
|Amara – The Melt Shock And Awe Hotcakes||$46.00||1%|
|Amara – The Melt Paint It Black Hotcakes||$46.00||1%|
|Amara – The Melt Surfari Hotcakes||$46.00||1%|
|Amara – The Melt Chemistry Hotcakes||$46.00||1%|