Butterware is a cloud-based application providing lunch-to-go businesses with websites for online orders.
Butterware provides online ordering websites to lunch-to-go businesses. Our customers are typically sandwich shops and delivery services but we also support other lunch menus.
Unlike typical menu portal services for evening takeaways, Butterware creates a unique site for each business. This allows the business to remain in complete control of their brand and customer base, something which is very important to them. This also allows the shop to be far more specific about their own operation and choose their own settings for things such as delivery areas, cut-off times and payment methods.
By taking orders online, businesses also get access to important data which can be viewed online. They also contact their customer base directly via newsletters etc.
We charge a percentage on all orders placed through the site which covers hosting, support and ongoing development work. We ran a free beta service from September 2011 and have been charging our customers since August 2012.
Marketing and customer relationsFinance