Seventwentyfour ‘dba’ 3am is seeking production funding for its Fall/Winter 2015 streetwear clothing line for the holiday season. The collection will be sold on the Etsy marketplace as well as the company’s flagship website. 3am produces pop culture themed (all over print) t-shirts, sweatshirts, jogging pants, activewear, and home decor.
Positioned for growth, 3am utilizes a ‘Made-to-Order’ sales strategy to provide our customers with a larger selection of designs, while minimizing loss of capital from stagnant inventory. This will be our second holiday season since launching our exclusive line, and instead of having customers wait for their items, we’d rather have them ready to go.
The company’s existing relationship with an established sportswear manufacturer in China, allows for fulfillment of orders in a 21-day period from receipt of payment to delivery.
Established as a LLC, 3am (‘aka’ seventwentyfour) originally was an online retailer that carried a curated selection of women’s clothing and accessories. In 2014, the company made a strategic shift from solely selling other manufacturers’ merchandise, to creating and exclusively selling its own collection. The line is geared towards trendy young men and women looking for statement pieces. Well received by it’s target audience, the 3am brand has the making of being a lucrative niche clothing line.
Made from 100% polyester, each piece is individually printed, cut and hand sewn using the dye sublimation process.
Here’s a sampling of some of the sweet 3am styles!
BANDANA SKATER DRESS
THUG FOR LIFE SWEATSHIRT
TRAP QUEEN SWEATSHIRT
SQUAD T-SHIRTVAIN T-SHIRTBORN SINNER JOGGERS
PURE JOGGERS
AWAKE LEGGINGS SET
All Over Print: a dye-printing technique that fully maximizes the entire fabric which allows designs to be showcased at their maximum potential.
Made-to-Order: once an order is placed, the item is produced and shipped out to the customer upon completion.