HonestBrew
For decades, we have endured a limited selection and quality of beer available to drink at home, unlike the abundant wine and coffee markets. HonestBrew is here to change this, bringing the world of craft beer into your home.
We work with some of the best craft breweries from around the world, delivering their beer to thousands of customer’s homes and workplaces all across the UK. The HonestBrew platform is designed to provide a service which gives our customers access to the expertise and variety that they would expect from a craft beer pub – wherever they are in the UK. We have beers from over 50 different breweries from the UK, Europe, USA and Australasia.
HonestBrew’s mission is to help people discover better beer.
TRACTION
Launched in January 2014, HonestBrew has grown to what we believe is now one of the UK’s leading online craft beer retailers:
HOW IT WORKS
We have built an online service that makes craft beer accessible to more people. Everyone has different tastes in beer; some people love porters or stouts, others prefer hoppy American IPAs. Our flexible subscription service tailors craft beers to people’s individual tastes and delivers them to their door – we call it the Honesty Box service.
Each Honesty Box customer has their own unique profile and every box contains a different selection of beers matched to their individual taste; they pick their flavour preferences, box size and delivery frequency for each delivery. We know that our customers love the flexibility of our service and stay with us as they always get the beers they want, when they want them.
BACKGROUND
HonestBrew is built by a team of passionate craft beer lovers. We began as brewers running sessions teaching others how to brew. We quickly found people loved craft beer but:
We recognised a real opportunity to create an innovative service to connect the huge and growing craft beer community directly with craft beer producers.
FUNDING
HonestBrew was initially funded with the founder’s personal funds. In 2014, angel investors MTA (the backers behind Gousto) and Turning Point joined the business. These same angel investors are impressed with our growth as well as the future opportunity and are investing again in this Crowdcube raise.
We have grown on average 28% each month for 12 months prior to June 2015. this funding round will allow us to continue our growth plans into 2015 and beyond. We’ll continue to invest in marketing and acquisition, technology and operations to give our current and future customers the best craft beer delivery service in the world.