We make radical polarized sunglasses that open beer bottles and shotgun beer cans. We aim to be the #1 brand of eyewear for the coveted 18-24 male “bro” audience.
We’ve built our brand around the concept of “The Party’s Here” and engaging with our core audience via social media and email using humor, bravado and the occasional mullet.
Americana and Patriotism is in our blood and our number one selling frame is our Captain Prymerica’s – which are fully wrapped in the USA Flag and allegedly made from used Fighter Jets.
Our tag line is ” Conceived in America” and the more outrageous the photos, the frames, the colors and the copy we produce – the greater sales we have seen.
Helping us in this quest of total beer bottle and can domination are over 175+ college diehard Brewbassadors in 42 states who account for 30% of our online sales.