Tag: gumgum

London, 30th June 2022: GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, Verity™, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, […]

Joint solution allows advertisers to amplify brand messages across premium gaming content creating a relevant and non-disruptive experience London, UK – June 14th, 2022 – GumGum, a contextual-first global digital advertising platform, announced today a strategic partnership with Frameplay, the […]

Tumblr becomes the first social platform to leverage Verity™, the only contextual solution with MRC content-level accreditation for contextual analysis, brand safety and suitability London, UK – June 9th, 2022 – GumGum, a contextual-first global digital advertising platform, today announced […]

London, UK – May 26th, 2022 – GumGum, a contextual-first global digital advertising platform, announced a partnership with OTT streaming service provider Invincible Entertainment, signalling a unique collaboration aimed at delivering a new calibre of ad experiences in the fast-moving […]

London, UK, May 12th, 2022 — GumGum, a contextual-first global digital advertising platform, today announced it has become an official member of Global Alliance for Responsible Media (GARM), the cross-industry initiative established by the World Federation of Advertisers (WFA), and […]

 The fast-expanding US contextual-first ad tech company is empowering European advertisers to deliver creative, attention-grabbing advertising campaigns with a privacy-forward mindset   London, UK, 19th April: Harmen Tjaarda, the co-founder of JustPremium, a GumGum company, is set to become Managing […]

London, UK 12th April, 2022 — GumGum, a contextual-first advertising technology company, today announced that it is working with the Ad Council on a new disaster and crisis relief effort that encourages audiences to give financial donations to the Ukraine […]

Survey reveals over three quarters of UK consumers indicated they are more comfortable seeing online ads that align with a digital environment over ads based on browsing history.  London, UK 28th March 2022: GumGum, a contextual-first advertising technology company, today […]