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Market Overview
According to a Comprehensive Research Study by Market Research Future (MRFR), Connected Motorcycle Market Information by Communication Type, Network Type, Service, and By Region Forecast till 2032,” the connected motorcycle industry will rise from USD 0.085 Billion in 2023 to USD 2.99 billion by 2032, at a fantastic rate of 55.90% between 2023 and 2032.
An infotainment system that uses cellular and dedicated short-range communication (DSRC) modules to provide a variety of infotainment options on the motorcycle’s instrument cluster is known as a connected motorcycle. Through interaction with multiple environments, the system offers riders riding information like vehicle warnings, road navigation, and more.
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Competitive Landscape:
Market Drivers:
Concerns about consumer safety are heightened by expanding traffic congestion and a high frequency of traffic accidents. As a result, there is a growing trend towards improved security and safety for motorcycles and on-road cars. The Insurance Institute of Highway Safety reports that there was a 21% rise in motorbike fatalities in 2021 over 2019 figures.
These systems are being installed in cars by automakers in response to growing passenger and driver safety concerns, as well as to lower traffic fatalities and expedite the provision of emergency medical care. In the end, this is driving up demand in the automotive sector for these systems. As a result of growing concerns about safer and more connected road infrastructure, major players are introducing cutting-edge technologies to reduce road fatalities.
The majority of people prefer to live in urban areas due to the ease of accessibility and connectivity of metropolises, which has resulted in rapid urbanization. But because of this, there has been a significant population shift in urban areas, increasing the number of cars and motorcycles on the road. Long traffic delays and clogged roads were the results of this.
In addition, a growing number of individuals choose to commute by motorbike and scooter instead of by car, which is less expensive, more effective, and more portable. As a result, there was a strong demand for two-wheelers in highly populated regions like Asia and some European nations, and there was also a growing need for connected vehicle technology and agile commuting. These factors have led to the growth of the connected bike market in urban areas.
The automotive sector is moving towards the development and design of cutting-edge technologies to offer better in-car user experiences, cutting-edge safety features, and improved connectivity options. Prominent companies in Europe, like BMW and Robert Bosch, are actively working to improve roadside assistance and infrastructure by adding safety features to motorcycles, like emergency calls and breakdown call systems. Major two-wheeler manufacturers also want to improve road safety and riding conditions by incorporating connected technology into their models.
Market Restraints:
The adoption rate of connected vehicle technology in automobiles has been hindered by numerous instances of vehicle data hacking and unrestricted data access to the vehicle. It is anticipated that they will limit market expansion.
Market Segmentation
V2V and V2I are included in the market segmentation of connected motorcycles, in terms of the communication type.
With respect to network type, C-V2X and DSRC are included in the segmentation of the connected motorcycle market.
Driver assistance systems, safety, vehicle management and telematics, infotainment, and insurance are included in the segmentation of the connected motorcycle market based on services.
Regional Insights
North America will most likely overtake other regions in the global market as a result of the government’s and consumers’ growing concerns about traffic fatalities and accidents. Some of the big names in the industry, like Harley-Davidson and BMW, also sell connected motorcycle models.
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