The global digital business card market demonstrates significant growth potential. Increasing advances in technologies and the proliferation of digitization would escalate the market value. According to Market Research Future (MRFR), the global digital business card market is expected to garner USD 242.3 MN by 2027, growing at an approximately 11.2% CAGR during the estimated period (2021–2027).
Contactless business cards and NFC-enabled business cards are the latest trends. They are simple to use, affordable, and environmentally friendly. With digital business cards, users can share their work portfolios, social media profiles, and contact info with just a simple tap. Resultantly, people are rapidly switching to digital business cards.
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The market would witness high demand headed by the growing applications. Moreover, the rising awareness of sustainability and quality features like portability, customization, style, and easy sharability, boost the global digital business card market. The ease of reading information and low power consumption features are major factors driving the digital business card market.
The convenience of sharing business cards through text (SMS), email, QR codes, and major social media platforms influences market shares. Conversely, the lack of personalization and expertise are significant disadvantages of digital business cards that restrict their wide adoption. Also, the online sharing of cards brings significant cybersecurity issues, impeding the growth of the market.
Also, the business card implementation needs internet access, and it needs an app to receive and share information. If the app contains bugs, it may cause problems when sharing the card with clients and others.
Digital Business Card Market Report Scope:
|Revenue Forecast in 2027:||USD 242.3 Million|
|Growth Rate:||CAGR of 11.2% from 2020 to 2027|
|Forecast Period:||2020 -2027|
|Report Coverage||Revenue Forecast, Competitive Landscape, Growth Factors, and Trends|
Global Digital Business card Market – Segments
The market is segmented into types, platforms, applications, pricing, and regions. The type segment is sub-segmented into individual, business, and enterprise users. The platform segment is sub-segmented into iOS, Android, and Windows. The pricing segment is sub-segmented into monthly and yearly.
The application segment is sub-segmented into business owners, sales entrepreneurs, marketing agencies, events & travels, software & IT, education & training, finance & realtors, health & beauty, consultants, and others. The region segment is bifurcated into the Americas, Asia-Pacific, Europe, and rest-of-the-world.
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Digital Business Card Market – Geographical Analysis
North America dominates the global digital business card market. Rapid advances in digital technology and the increasing demand for digital business cards in this region drive market growth. North Americans are more environmentally conscious, and there is a wide awareness of sustainability among companies and enterprises. Besides, the rapid shift towards the digital business card that allows easy and more digital exchange of information boosts the market demand.
The Asia Pacific region is another proliferating market for digital business cards. The rapid digitalization among businesses and the shift towards online and social media boost the market size. China, Japan, India, South Korea, and Australia are major digital business card markets in the region. The APAC digital business card market is expected to account for a sizable share during the forecast period.
Digital Business Card Market – Competitive Landscape
Fiercely competitive, the digital business card market appears fragmented, with various notable players forming a competitive landscape. These players increasingly focus on product development and incorporate strategic approaches, such as collaboration, mergers & acquisitions, expansion, and product launches, to gain a larger competitive share. They make substantial investments to drive R&D activities to develop and expand required technologies.
Active market players are HiHello, Inc. (US), Inigo (US), Haystack (Australia), L-Card (US), Adobe (US), Switchit (US), Techno Infonet (India), SnapDat (US), ME (US), CamCard (US), COM (Quancore Group – India), Mobilo (US), Knowee (Spain), Lulu Systems, Inc. (US), and Vistinkard (India), among others.
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Industry/ Innovation/ Related News
Nov.07, 2022 — Ytviews India announced its plan to launch an NFC digital business card in Dubai, allowing sharing of work portfolios and social media & contact info through NFC with compatible devices. The key advantage of this NFC digital business card is that the user’s information is automatically added to the contact list simply by touching the card with a smartphone.
About Market Research Future (MRFR):
Market Research Future (MRFR) is a global market research company that takes pride in its services, offering a complete and accurate analysis with regard to diverse markets and consumers worldwide. MRFR’s approach combines the proprietary information with various data sources to give an extensive understanding to the client about the latest key developments, expected events and also about what action to take based on these aspects.