Specialty papers are designed with some special features for improved or enhanced usage.
You can use specialty papers for manufacturing, including banners, leaflets, packaging materials, and more. When selecting a paper type for your project, it is important to consider the specific needs of your product. For example, banners often require sturdy and wrinkle-resistant paper because they are often displayed outdoors or at high-traffic locations.
Similarly, packaging materials may need to withstand harsh environments or heavy use. Therefore, selecting the right paper for your specific situation is vital to not compromise quality or performance.
The specialty papers industry has seen significant growth in popularity over the past few years due to the increasing demand for high-quality, customized paper products. Specialty papers are often used for various purposes, such as packaging, advertising and printing. As a result of this increased demand, more and more businesses have started specializing in providing these types of services.
Another strategy that specialty paper providers use is marketing gimmicks or exclusive offers designed to get consumers into the store or online shop. Some examples include free samples, loyalty rewards programs, discounted prices on big orders, or limited-time discounts on specific items.
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Specialty papers can be subdivided into several market segments, including:
By type: The classification of the specialty papers industry is based on the type of product it produces. There are three main types: release and labels, decorated paper, technologically advanced carbonless paper, packaging paper, functional along with Kraft paper, thermal paper, technologically advanced pharma paper along with filter paper, and many more. Packaging paper is researched to have the highest market share.
Raw material: Natural specialty papers are made from materials normally found in nature, such as wood pulp or cotton. Synthetic specialty papers are made from man-made materials, including plastics and resins. Bioplastic specialist papers are made using plants or other biological sources to create paper fibers.
By application: The performance paper industry comprises products used in various applications such as engineering, medical, photography and security. These papers often require high levels of durability and tear resistance. They are also suitable for use in outdoor environments where weather conditions can be extreme.
Packaging and printing papers typically comprise products used to wrap or print items such as food packages, books, magazines etc.
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The specialty papers industry is growing with the advancement of technology, which allows for more customization and flexibility in the production process; This has led to an increase in demand for high-quality paper products that are easy to handle and print. Additionally, this trend has resulted in increased innovation in the printing industry, including developments such as 3D printing.
Europe dominated the market. However, due to rising demand for specialty goods and expanding public awareness, Asia-Pacific is anticipated to have the quickest rate of growth within the study’s time frame. From 2017 to 2023, packaging & labeling is anticipated to be the most popular use for specialty paper; nevertheless, this market is also anticipated to increase quickly. In terms of value and volume, the United States held the biggest market share among all nations in North America.
Nippon Paper Group, Inc. (Japan), Domtar Corporation (Canada), Mondi Plc (Austria), Sappi Limited. (South Africa), Stora Enso Oyj (Finland), Munksjo Corporation (Sweden), Kanzaki Specialty Papers Inc. (U.S.), International Paper Company (U.S.), Robert Wilson Paper Corporation (U.S.), and Griff Paper and Film (U.S.)
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The paper industry, which is badly affected due to Covid, is witnessing improved sales volumes and better price realization because of robust demands across most end-user segments.
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