The Dry Shampoo Market will obtain a USD 65.6 bn and a CAGR of 8.42% between 2022-2030.
Over time, the global market has changed. The need for dry shampoo is driven by a fast-paced lifestyle, the desire to always appear nice and refreshed, and young people’s preferences in beauty. The market is filled with several well-known brands that satisfy consumer desire. In the past, only professionals and models used dry shampoo. However, it seems that individuals would want their man to be polished and presentable every day in the modern day when everyone on social media poses as a model. Dry shampoos are a key item for those who are constantly on the road and enjoy traveling.
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Additionally, dry shampoo is in demand because new aesthetic standards are emerging, and even males use cosmetics. The market for dry shampoo is seeing increased demand as male usage of them becomes more commonplace. In addition, many businesses have recently joined the market due to the sizeable market for personal care and beauty goods with its wide target segmentation. As a result, the market’s competitiveness has been increasing and will continue to do so. The market as a whole is a highly competitive environment with significant stakeholder profits.
The global shift in population lifestyles is anticipated to fuel the market value expansion for medicated personal care products. This market is driven by the aging population and the rising prevalence of chronic conditions, including eczema and psoriasis. Additionally, the market for medicated skincare products has expanded due to the rising demand for organic products.
The Dry Shampoo Market is divided into different segments
By beauty care
The regions included in the market study for medicated personal care products are North America, Europe, Asia Pacific, and the rest of the globe. North America is predicted to dominate these areas worldwide over the projection period. The market in this area is heavily invested in spreading knowledge about the value of leading healthy lives. As part of the newly emerging geographic context, the United States is anticipated to have a considerable CAGR. The second-largest economy in terms of the market share for medicated personal care products is predicted to be Europe.
Which region is expected to dominate the global market?
North America is expected to dominate the dry shampoo market.
The launch of PURITO Centella Green, a range of vegan-friendly derma cosmetics products, was announced by the South Korean company PURITO in February. This new product range focuses on customers with sensitive skin and the growing consumer demand for ethical and environmentally responsible cosmetics.
The WATERLESS hair care line, a new retail hair care brand from Procter & Gamble Co., was introduced in 2020. It has a super-lightweight foam dry shampoo and a residue-free dry shampoo spray, and it provides all women’s diverse hair care demands without the need for any water.
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America’s Dry Shampoo brand, BatisteTM, launched a relationship with six female brand ambassadors in January 2021. The collection of diverse women includes a professional athlete, an entrepreneur, and notable content producers. These BatisteTM supporters will act as brand ambassadors by disclosing their various beauty regimens and advice on how to feel instantly refreshed in between washes.
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