Smart Mattress Industry to Boom with Growing Consumer Inclination toward Intelligent Home Devices
With evolving technologies & remarkable innovations, we are all somehow surrounded by one or the other intelligent device. These technological advancements have even entered into our living spaces & households, and smart beds & mattresses are becoming increasingly prevalent worldwide. Improving economic conditions, growing affordability of people, & their increasing inclination toward convenient lifestyles are all aspects that have made smart mattresses popular, especially across high-end hotels & resorts and healthcare facilities.
Given their rising demand, a recent research study published by MarkNtel Advisors has cited around 17.49% CAGR for the Global Smart Mattress Market during 2022-27. As more & more consumers are excessively spending on technology-driven devices to live a comfortable & healthy life, the industry is significantly growing while creating opportunities for manufacturers to expand their production capacities & consumer base.
A large number of people are showing active interest in monitoring their daily activities like sleeping patterns & quality and heart & respiratory rates. As a result, smart beds & mattresses integrated with advanced technologies & sensors that can help individuals track these parameters are in high demand worldwide. Besides, the rising penetration of the internet, smartphones, & connected devices, coupled with the flourishing healthcare sector globally, are further creating new directions for the industry to expand at a notable growth rate in the coming years.
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Here are some Key Pointers Associated with the Smart Mattress Industry:
-Smart beds & mattresses have two prominent application areas, viz. the commercial sector that primarily includes hotels & hospitals as well as households, i.e., the residential sector. Of both, these intelligent devices are more popular across the commercial sector, as several healthcare facilities are focused actively on providing ultimate patient experiences and thus procuring smart mattresses that offer features like 24/7 tracking of heart & breathing rates, body movements, & auto-adjust positions, among others.
-On the other hand, they are also gaining ground across the residential sector as people are showing a greater inclination toward home renovation activities in order to enhance the aesthetics of their houses and increasingly adopting intelligent & convenient home solutions, which, in turn, is also augmenting the sales of smart mattresses.
-Both online & offline sales channels are filled with smart beds & mattresses. Yet a majority of customers prefer offline stores due to benefits like real-time product testing & demonstration, a wide range of product choices, and assistance from staff, which help them thoroughly check the size, thickness, & features of products. More & more retail outlets & specialty stores for smart mattresses are being established globally and hence, contributing to the industry’s expansion.
-Furthermore, the booming e-commerce industry and the growing social media prevalence are attracting a large number of consumers toward online platforms for buying smart mattresses. These stores provide benefits like quick doorstep deliveries, easy finance, multiple payment methods, and lucrative offers. Several manufacturers are adopting different marketing strategies to understand & influence consumer choices & buying behavior and offer them products at affordable price points.
How is North America becoming a prominent market for Smart Beds & Mattresses?
North America is undergoing a rising penetration of smart homes & devices, where people, especially the high-income group, are excessively spending on convenient lifestyles, smart home automation & security, & home renovations, among others. Besides, the world-class healthcare industry in the region witnesses substantial investments in infrastructure enhancements & procuring advanced equipment & devices in order to provide superior patient experiences and gather better insights into their health data. These factors are making ways for manufacturers to expand their production & yield significant profits and, consequently, propel the growth of the North America Smart Mattress Market in the coming years.
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The key companies in the Global Smart Mattress Market include Casper Sleep, Derucci, Eight Sleep, GhostBed, Hilding Anders, iOBED Inc., Kingsdown Smart Mattress, Naturaliterie, Nectar Sleep, Purple Innovation, LLC, Recticel, Rest Performance, Saatva Inc., Serta Simmons Bedding, Sleemon, Sleep Number, Tempur Sealy International, The Sleep Company, and Variowell Development GmbH.
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