Global Kids Tablet Market – Overview
The global kids tablet market is witnessing substantial revenue growth. The rising adoption of kids tablets for education, training, and recreation purposes accelerates the growth of the market. Factors such as technological advances are transforming educational capabilities, and boom in the education sector escalates market value. According to Market Research Future (MRFR), the global Kids Tablet Market is estimated to reach USD 32 billion at a CAGR of 14% from 2019 to 2025 (forecast period). The report addresses and explores the effects of the COVID-19 outbreak on the global kids tablet market, including potential opportunities and challenges, drivers, and risks.
Moreover, the growing trend of smart or connected online education infrastructures plays a significant role in the development of the market. Growing applications and the adoption of connected education infrastructures foster market growth. Conversely, the high cost of kids tablets is a major factor hampering the market growth. Nevertheless, the increasing trend of online education would support market growth throughout the review period.
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Market Dynamics
With the increasing number of devices over the last decade, children are increasingly gaining access to tablets, smartphones, and laptops, among others. Children spend a bit more time on mobile devices than on outdoor activities. As a result, most tablets for children are equipped with built-in parental control and activity tracker, timers, and pre-selected apps or websites that are solely for children. Some manufacturers are planning to equip these devices with an SOS feature to warn parents in case the child needs urgent attention. Children enjoy playing games, watching movies, and studying on large screens. In addition, due to the emergence of improved audio and video features, they are able to recognize words better and develop a strong vocabulary. Because of their large scale, children can play games as well as work on projects together. Thus, the growing demand for tablets for entertainment purposes is one of the factors leading to the growth of the kids tablet industry.
In addition, most schools in both developed and developing countries have begun to follow BYOD trends. The use of tablets in the classroom allows students to engage in learning activities at their own pace, using a personal approach. This facilitates, improves, and transforms the learning experience, thereby enhancing learning outcomes for students. Thus, the adoption of the BYOD concept by modern schools is increasing the market for kids tablets. However, tablets typically have less availability of memory than laptops. Tablets cannot allow specific applications that may be supported by a laptop or a desktop computer. Moreover, the increasing demand for smartphones among children is likely to limit the growth of the industry.
Market Segmentation
The global kids tablet market has been segmented on the basis of connectivity, RAM size, and end-user.
By connectivity,
By RAM size,
By end-user,
Regional Analysis
By region, the global kids tablet market has been classified into North America, Europe, Asia Pacific, Central and South America, and the Middle East & Africa.
North America, followed by Europe, has the highest market share due to the early acceptance of online learning trends in these regions. The Asia Pacific market is predicted to be the fastest-growing regional market over the forecast period, as schools in the region have begun to embrace kids tablets for learning purposes. Moreover, the increasing demand for kids tablets for entertainment is expected to drive the growth of the industry. The market in the Middle East and Africa is expected to rise significantly in the coming years.
Key Players
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