Tech Giants are disrupting Autonomous Driving with their expertise in AI and Software which are critical for Autonomous Driving. Learn about the capabilities of the 10 biggest Tech companies and their outlook: Alibaba, Amazon, Apple, Baidu, Huawei, Intel, Microsoft, Samsung, Sony and Tencent.
The world’s biggest Tech Companies, including Amazon, Apple and Microsoft, together with Chinese Majors Alibaba, Baidu, Huawei and others, are expanding their presence in the automotive industry to monetize the capability gap of existing Tier-1s in Software, AI, and data needed for Autonomous Mobility. They are also supporting the digitalization transformation of major carmakers and suppliers.
As the value creation in Mobility shifts from hardware to software, this expansion threatens major Tier-1 Suppliers Bosch, Continental and others, who still maintain the lion’s share in the radars and cameras for ADAS, but need to transform quickly to the needs of Autonomous Mobility to maintain their position in the market.
Alibaba – the Chinese e-commerce giant – has formed an EV joint venture with SAIC, while Didi Chuxing – the Chinese ride-hailing provider – has partnered with automaker BYD in D1 development – an electric vehicle specifically designed for ride-hailing services. Cooperation between carmakers, high-tech companies and telecommunications service providers has spawned a number of startups, which have already offered experimental services in cities including Beijing, Shanghai, Changsha and Hunan.
Baidu expects to supply self-driving system Apollo to 1 million cars in 3-5 years
Huawei has recently launched new products in Autonomous Driving focusing on ADAS sensors (4D imaging radar), HMI (AR-HUD) during their product launch titled ‘ Focused Innovation for Intelligent Vehicles’ .
Samsung Electronics will work together with Tesla to develop chips for their next-gen HW 4.0 for autonomous driving.