Market Overview
Due to an increase in personal disposable income, a change in lifestyle, and the rising influence of social media, the Knitwear Market Size is predicted to develop at a considerable CAGR from 2020 to 2027. The significant engagement of the younger generation in online purchasing, as well as their preference for elegant and high-end lifestyle, are driving the knitwear market forward. Natural-based knitwear is also gaining popularity as people become more conscious of biodegradable textiles and other materials. Fashion awareness, social media influence, and an increase in personal disposable money are all contributing to the knitwear market’s growth. People nowadays have a variety of clothing for various hobbies, such as yoga pants, swimming suits, gym & workout shorts, and so on. Knitwear and other garments are also seeing a surge in demand as a result of this.
The widespread use of the internet and smartphones has raised consumer interest in e-commerce and online buying. The availability of high-end brands and their entire range of apparel products on internet retailers provides a growth opportunity for the businesses. This creates cutting-edge competition for businesses and encourages new players to enter the market.
Knitwear appears to be a highly fragmented market. Because lower-income people prefer to buy knitwear from local makers or factory shops, this is the case. As a result, the chances of duplicity rise, and local brands face stiff competition from established names. This could stifle the entire knitwear market’s growth.
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Segmental Analysis
The market for knitwear can be classified into several segments, according to the Knitwear Market Analysis. These are divided into five categories: material type, category, end-uses, product type, and distribution channel.
Innerwear, T-Shirts & Shirts, Sweaters & Jackets, Sweatshirts & Hoodies, cardigans, and jumpers, Shorts & Trousers, Evening Dresses, Suits, Leggings & shorts, and Others have been categorised based on products.
Natural, synthetic, and blended materials are among the materials utilised in the creation of knitwear. Natural materials, which have anti-wrinkle qualities and a high absorption capacity, will have the biggest market share.
The knitwear market’s target market includes people of all ages and genders. These are men, women, and children.
Knitwear can be used for Outerwear, Innerwear, Sportswear, and other applications, hence the global Knitwear sector has been divided into many categories.
Clothing, knitwear, and apparel are sold and purchased both online and offline. The younger generation is becoming more interested in online method.
Regional Overview
The value of the knitwear market is rapidly rising. Because of its specialisation and improvements, it is making a tremendous impact all over the world. America, Europe, Asia-Pacific, and the rest of the world are among the regions where its Global market operates.
The American region, which encompasses North America (the United States and Canada) as well as Latin America, is the world’s second-largest market for knitted apparel. Due to the extended winter season and significant demand for warm apparel, this is the case. Because many designer labels have their headquarters in the United States, this region plays an important role in the expansion of the knitwear business.
China, Japan, India, Australia, and South Korea are all part of the Asia-Pacific area, which is expected to grow rapidly throughout the anticipated time. The knitwear sector can look forward to a bright future in developing countries. This is attributable to an increase in per capita income and fashion knowledge. Clothing and accessory production is particularly cheap in these nations, thus brands tend to outsource their products to these countries’ manufacturers.
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Competitive Dynamics
The list of major Knitwear Market Key Players is Adidas AG (Germany), Gildan Activewear Inc. (Canada), Loro Piana S.p.A. (Italy), Puma SE (Germany), Ralph Lauren Corporation (the USA), The Nautical Company (UK) Ltd, Victoria’s Secret (the USA), Maglificio Ripa S.p.a (Italy), LENZING AG (Austria), Ecowool (New Zealand), Sana Hastakala (P) Ltd. (Nepal), Gap Inc., Hackett Ltd, Marks and Spencer Group plc., Nike Inc.
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