The running gears market is growing due to the increasing awareness of the advantage of exercise, physical fitness and others benefits of being healthy among the users. The increasing use of advanced technologies in producing the running apparel and footwear, has boosted the market growth to the large extent. The running gears such as smart insoles shoes, smart watches, and others has increased the demand of these gears. In 2017, Garmin International which is a niche fitness brand catering for a group of hardcore athletes, has introduced the newest generation of its Vivoactive and Vivomove watches. These watches have the features including an optical heart-rate sensor, GPS run tracking, and other basic notifications.
The companies such as Seiko Epson Corporation (Japan), Garmin International (U.S.), Adidas Germany), Apple (U.S.), Fitbit (U.S.), Sensoria Inc. (U.S.), Suunto (Finland), are the leading manufacturers of running gears in the market. The vendors are launching new product lines with high-quality fabrics as per the demand of the users. Various sports event including Sprint Marathon, and others sports event has propel the demand of running gear market growth where these running gears used which are integrated with sensors.
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The global Running Gears Market is bifurcated on the basis of product, market type, sensor type, and region. The product is segmented into running footwear, fitness trackers, running apparel and others. The retail type is segmented into specialty stores, department stores, online retail and others. The sensor types are segmented 3-axis accelerator sensor, gyroscope sensor, altimeter sensor, temperature sensor, bio-impedance sensor and others. The region includes North America, Europe, Asia Pacific and rest of the world.
The prominent players in the global running gears market are – Seiko Epson Corporation (Japan), Garmin International (U.S.), Adidas Germany), Apple Inc. (U.S.), Fitbit (U.S.), Sensoria Inc (U.S.), Suunto (Finland), Altra Running (U.S.), Stryd (U.S.), Lumo Bodytech (U.S.), among others.
The segments in the global running gear market are based on product, market type, sensor type, and region.
The regions contributing to the global running gears market are North America, Europe, Asia Pacific (APAC), and Rest-of-the-World (RoW).
North America leading the global market
The market in North America is leading the global market on account of increasing number of celebrity endorsements and several modern marketing strategies adopted by vendors. Growing awareness of the resultant benefits of healthy lifestyle along with immense popularity of different running events in the region is presumed to fuel the market growth in North America by 2023.
APAC countries such as China, Japan and India are emerging markets and the region is expected to grow at the highest rate in the coming years. The accelerated use of advanced technologies to produce running apparel and footwear seems to work in favor of the market growth.
The running gears market in Europe is anticipated to observe rapid growth in the conjectured period. The market size in the region is influenced by increasing work pressure in the private sector coupled with growing adoption of fitness wearable in healthcare. Moreover, increasing options to choose from such as footwear, apparels and others, has fuelled the appeal of the market as well.
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