A Latest intelligence report published by AMA Research with title “Proximity Marketing Market Outlook to 2026. A detailed study accumulated to offer Latest insights about acute features of the Global Proximity Marketing Market. This report provides a detailed overview of key factors in the Proximity Marketing Market and factors such as driver, restraint, past and current trends, regulatory scenarios and technology development. A thorough analysis of these factors including economic slowdown, local & global reforms and COVID-19 Impact has been conducted to determine future growth prospects in the global market.
Major Players in This Report Include,
Apple Inc. (United States), Google Inc. (United States), Microsoft Corporation (United States) , Qualcomm Inc. (United States) , Zebra Technologies Corporation (United States),Bluvision Inc. (United States), Estimote Inc. (United States),inMarket Media LLC (Italy), Proxama PLC (U.K.),ROXIMITY (United States) , Shopkick Inc. (United States)
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Definition:
Proximity Marketing is known as wireless location based spreading channels of advertising medium that connect to consumers. Proximity Marketing market is expected to mark significant growth over forecasted period owing to increasing demand of multi-channel marketing, providing high adoption of BLE beacon and technological advancement. There has been significant rise in active beacons in their spaces with figure stood up to 3.5 million in United States alone in 2018, the future for proximity marketing looks promising. This result in rising availability of spatial data and analytical tools platforms and escalating penetration of mobile phones may trigger demand and help in industry expansion.
Market Trend:
Increasing demand in developing countries
Rise in demand of 4G technology boost the proximity marketing market
Market Drivers:
Stiff Competition Between the Business Intelligence Boost the Proximity Marketing Market.
Rapid Demand of Smartphones and Development of Analytical Tools Fuelled Up Market.
Challenges:
Limitation on the Consumer Behavior are Anticipated to Challenge the Market.
Lack of Expert Workforce Diminished the Proximity Marketing Market.
Opportunities:
Rise in Retail and E-Commerce Sector Leads to Grow the Proximity Marketing Market.
Upsurge Demand Due to Technological Advancements Such as Field Communication, GPS Geo Fencing and Others.
The Global Proximity Marketing Market segments and Market Data Break Down are illuminated below:
by Type (Wi-Fi, BLE Beacon, Near Field Communication (NFC), GPS Geofencing, Others), Application (Retail & E-Commerce, Healthcare, Infrastructural, Banking, Financial Services, and Insurance (BFSI), Other), Services (Consulting Service, Technology, Integration), Software (Content Management System, Location Analytics), Location (Indoor, Outdoor)
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Geographically, the detailed analysis of consumption, revenue, market share, and growth rate of the following regions:
Report Highlights:
Strategic Points Covered in Table of Content of Global Proximity Marketing Market:
Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Proximity Marketing market
Chapter 2: Exclusive Summary – the basic information of the Proximity Marketing Market.
Chapter 3: Displaying the Market Dynamics- Drivers, Trends and Challenges of the Proximity Marketing
Chapter 4: Presenting the Proximity Marketing Market Factor Analysis Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.
Chapter 5: Displaying market size by Type, End User and Region 2015-2020
Chapter 6: Evaluating the leading manufacturers of the Proximity Marketing market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile
Chapter 7: To evaluate the market by segments, by countries and by manufacturers with revenue share and sales by key countries (2021-2026).
Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source
Finally, Proximity Marketing Market is a valuable source of guidance for individuals and companies in decision framework.
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Key questions answered
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