Are you looking for alternate ways to market your brand but have no idea where to start? Have you ever thought about marketing your brand on social media but are not sure how to get the ball rolling or grow your account?
Twitter has been the go-to social media platform for brands since its launch all the way back in 2006. It is one of the longest standing social media platforms that is still used by hundreds of millions of people daily, and has many growth services available. This is a fantastic thing for brands because it allows for them to reach a much larger audience due to the sheer amount of users. It is also a fantastic way to grow your brand because it is dead easy to use, providing a brilliant solution when it comes to engagement with potential customers or clients.
It is easy to think that just having a regular old twitter profile is enough, but the top accounts didn’t get to where they were by just posting plain pictures and boring tweets, but rather hard work and dedication. They also pay attention to certain aspects and use tricks. If you are new to twitter, you will need to follow some guidelines, so here is how you can grow your brand on twitter.
Your twitter profile is everything and you need to make sure that, from the starts, it is a good as it possibly can be. This is because it is where users will get to see the style of your brand and its consistency, and it is also what they will become familiar with once they recognise the name and picture.
To make a good profile, it all starts with the username. When you create your username, you need to make it something that is the same or at least very similar to what your brands name is so there is no confusion. Choosing a profile photo and banner is also crucial. When choosing one, you need to stick to something that is easily noticeable but also unique, and if there are words, they need to readable. These pictures also need to be consistent with what your brand is and their specific tone and style.
Lastly we have the bio. There is so much offered to businesses in the twitter world and the bio is one of them. Make sure to include your website in the place allocated to websites and also ensure to add in your businesses location as well for even better customer service.
This goes without saying, but in order to grow your brand on twitter you need to get as many followers as you possibly can. A brand needs followers to thrive, and getting new followers is just what they need. When growing your follower base it is a good idea to target a specific demographic that is interested in your brand in order to reach a larger audience and not be stuck with people who won’t want to support you.
All of this can get a bit tricky and confusing, and that’s why Twesocial is here to help you get more Twitter followers. Twesocial is an organic Twitter marketing service, that will help you grow your account by handling practically every aspect of it from posting content at the most appropriate times, choosing the best hashtags to use for better engagement, and even engaging with followers and other users in multiple different ways on the app. All you will need to do is supply them with the content that needs to be posted.
Creating posts and tweeting often will eventually cause some kind of engagement, but you will need to look for it in order to create it. This can be done by encouraging others to engage by engaging with them yourself first. Through multiple different channels like twitter chats, replying to direct messages, responding to comments on your content, and even liking other people’s posts, you create your own engagement that people will take note of and possibly spread word of your brand. This is great for when it comes to trying to find new followers.
One thing that people respond most to nowadays is valuable tweets. Your tweets should be driven by goals and have a purpose. Although Twitter is essentially a microblogging platform, most people tend to react better to visuals formats, so it is important to try to include pictures, videos, or even gifs in your content to keep the interest up, increase your following on Twitter, and the engagement flowing. All of this will create a valuable tweet and users will be less likely to scroll past your content if it is more than just words.