Wet pet food market accounted for US$ 22,218.1 Mn in 2018 and is expected to grow at a CAGR of 5.7% during the forecast period 2019 – 2027, to account for US$ 36,406.5 Mn by 2027.
Wet pet foods are pet foods which contain high proportion of water in the range of 75–85%. It is often rich in proteins and fats and provides energy and vital nutrients required for metabolism. In 2018 the North America region accounted for the largest share in the global wet pet food market. The companies are continuously enhancing the overall business processes to meet the customers’ demand in the best possible way. Several domestic and international companies have a strong foothold in the North American region. In the North America region, the US is a significant market for wet pet food. The production and use of wet pet food has substantially increased over the years with the rise in adoption rates of pets, increase in disposable income, and growing the awareness about the health benefits of wet pet foods among consumers. To meet the rising demand, the countries in this region have also escalated the import of pet foods from other regions. The rise in consumer spending has been instrumental in the increase in demand for wet pet foods. Major market players present in the North American wet pet food market, includes Blue Buffalo Co., Ltd., Mars, Incorporated, and Petguard Holdings, LLC, among others.
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Key Players:
Analysis tools such as SWOT analysis and Porter’s five force model have been inculcated in order to present a perfect in-depth knowledge about Wet Pet Food Market. Ample graphs, tables, charts are added to help have an accurate understanding of this market. The Wet Pet Food Market is also been analyzed in terms of value chain analysis and regulatory analysis.
Growing Preference of Pet Owners Towards Buying Superior Pet Food Products:
Growing concerns among pet owners about pet nutrition and health are primarily driving the growth of the wet pet food market. Wet pet food contains animal and plant derivatives such as chicken, beef, lamb, meat broth, vegetable broth, and eggs. Also, the percentage of water ranges from 75% to 85%. Wet pet food is the best source of hydration. It also contains higher amounts of proteins and fats, minerals with added flavors and preservatives, making it more nutritional and tasty for pets. Today’s pet owners are more concerned about their pet’s nutrition. The shift in pet “ownership” to “parenting” has been identified as the major reason driving the growth of the market. Moreover, growing awareness about adequate diet for pet’s overall health has forced buyers to opt for superior food products, which is likely to drive the growth of the wet pet food market.
The Table of Content for Wet Pet Food Market research study includes:
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