The Online Accommodation Booking is defined as the popular method for booking hotel rooms where traveler can book hotel rooms on computer or mobile by using online platform such as website or mobile application. The online accommodation is categorized into two modes such as third party online portals, and direct/ captive portals.
The increase in penetration of internet is a major driving factor which expected to boost the global online accommodation booking market growth over the forecast period. Also, the expansion of E-commerce industry is expected drive the market growth. E-commerce industry is growing at an unprecedented rate across the world. The increase in disposable income as well as the change in life style of individuals will accelerate the online accommodation booking market growth. Eco-friendly accommodation bookings are mostly preferred in the market with around 70% of the global travelers choosing to go with the green way. This factor is expected to propel the growth of global online accommodation booking market growth.
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Furthermore, the increase in customers faith in online payment will positively influence the market growth during this forecast period. Moreover, the increase in dependency on hotels due to the business meetings will support the market growth. Additionally, attractive marketing & promotional strategies will create opportunities for market growth.
The increase in incidences of failed transactions as well as the increase in concern about the data security is some restraining factors which may hamper the global online accommodation booking market growth.
The Global Online Accommodation Booking Market is segmented into platform such as Mobile Application, and Website. Further, market is segmented into mode of bookings such as Third party online portals, and Direct / captive portals.
Also, the Global Online Accommodation Booking Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.
Market Key Players
Some key operating players are listed in this report such as Expedia Group, Booking Holdings Inc, Trip.com Group Ltd., Airbnb Inc., Tripadvisor Inc., Oravel Stays Pvt Ltd, Traveloka Indonesia PT, HRS GmbH, Hotelbeds Group SL, Hostelworld Group, etc.
By Mode of Booking
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