The Beverage Stabilizer Market size is forecast to reach $ 438.16 million by 2025, growing at a CAGR of 4.91% during the forecast period 2020-2025. Beverage Stabilizer can be used to emulsify flavours in beverages or it can be used to stabilize the protein in the beverage enhancing the overall beverage. Increasing consumption of a variety of foods as well as beverages that use such stabilizers and increasing change in consumer buying behaviour are the major factors driving the growth of the market. Increasing demand for a variety of beverages such as functional drinks among the health and fitness community is set to further enhance the overall market demand for the Beverage Stabilizer Market during the forecast period 2020-2025.
Product- Segment Analysis
The Xanthan Gum segment held the largest share in the Beverage Stabilizer Market in 2019 and is estimated to grow at a CAGR of 5.3% during the forecast period 2020-2025. Xanthan gum is a polysaccharide with many industrial uses, including as a common food additive. It is an effective thickening agent and stabilizer to prevent ingredients from separating. It can be produced from simple sugars using a fermentation process and derives its name from the species of bacteria used, Xanthomonas campestris. The viscosity of xanthan gum solutions decreases with higher shear rates. Carboxymethyl cellulose (CMC) or cellulose gum is a cellulose derivative with carboxymethyl groups bound to some of the hydroxyl groups of the glucopyranose monomers that make up the cellulose backbone. It is often used as its sodium salt, sodium carboxymethyl cellulose. It used to be marketed under the name Tylose, a registered trademark of SE Tylose. Pectin is a structural acidic heteropolysaccharide contained in the primary and middle lamella and cell walls of terrestrial plants. Its main component is galacturonic acid, a sugar acid derived from galactose. Xanthan Gum is set to be the highest growing segment and is estimated to register the highest CAGR during the forecast period 2020-2025 owing to the enduring demand from both households as well as commercial sectors.
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Function – Segment Analysis
The Stabilization segment held the largest share in the Beverage Stabilizer Market in 2019. Stabilizers are additives used to help maintain emulsions or prevent degeneration in beverages. Among the most common stabilizers are hydrocolloids (such as xanthan, gum arabic, and gum acacia), modified starches, pectin, carrageenan, casein, and inulin. The purpose of stabilizers is to add viscosity to enhance flavour and give the body to a beverage. They also maintain emulsification, which prevents sedimentation by keeping additional ingredients suspended in the product. The Stabilization is set to be the highest growing segment and is estimated to register the highest CAGR during the forecast period 2020-2025.
Geography – Segment Analysis
North America dominated the Beverage Stabilizer Market in 2019 with a share of more than 39.87%, followed by the Asia Pacific owing to the presence of several prominent market players and increasing demand for bottled beverages.
However, Asia Pacific is estimated to grow at a higher CAGR during the forecast period 2020-2025 owing to the increasing inclination of consumers towards ready to drink beverage and rising per capita income. The increasing food and beverage industry is increasing the growth of the beverage stabilizer market in this region.
Drivers – Beverage Stabilizer Market
Increasing demand for a variety of beverages such as functional drinks among the health and fitness community
Increasing demand for a variety of beverages such as functional drinks among the health and fitness community is increasing the beverage stabilizer market. There has been growing recognition of the key role of foods and beverages in disease prevention and treatment. The production and consumption of functional foods have gained much importance as they provide a health benefit beyond the basic nutritional functions. At present, beverages are by far the most active functional food category owing to convenience and the possibility to meet consumer demands for container contents, size, shape, and appearance, as well as ease of distribution and storage for refrigerated and shelf?stable products. Moreover, they are excellent delivering means for nutrients and bioactive compounds including vitamins, minerals, antioxidants, ω?3 fatty acids, plant extracts, and fiber, prebiotics, and probiotics. However, in most cases, specific concerns have been raised over their safety. Thus, increasing the growth of the beverage stabilizer market during the forecast period 2020-2025.
Changes in customer buying behavior and increasing variety of beverages
Changes in customer buying behaviour and an increasing variety of beverages are increasing the beverage stabilizer market. The buying behaviour of the customer is significantly affected by the lifestyle choices they make. This has led to an increase in the production of a variety of different food and beverages that can complement a person’s lifestyle choices such as healthy, functional drinks. The increased use of beverage stabilizers provides a variety of different tastes and textures to the beverages. This has resulted in the growth of the overall market. These days, people want to try out different varieties of products. This has resulted in manufacturers constantly trying to come up with new product formulations that can appeal to even greater people. Thus, increasing the growth of the beverage stabilizer market during the forecast period 2020-2025.
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Challenges – Beverage Stabilizer Market
Strict international quality standards & regulations and the rising price of raw materials
Some of the factors that is poised to impede the growth of the Beverage Stabilizer Market are strict international quality standards & regulations and the rising price of raw materials. Increasing awareness regarding clean label products heightened health-related concerns associated with increased consumption of preserved products, and increasing stringent regulatory scenario concerning the use of synthetic products and additives in packed food & beverage is set to hamper the growth of the beverage stabilizer market.
Beverage Stabilizer Market Industry Outlook
Product launches, mergers and acquisitions, joint ventures, and R&D activities are key strategies adopted by players in the Beverage Stabilizer Market. In 2019, the Beverage Stabilizer Market share is consolidated by the top ten players present in the market. Beverage Stabilizer Market, the top 10 companies are Dowdupont, Ingredion Incorporated, Cargill, Palsgaard A/S, CP Kelco, Archer Daniels Midland Company, BASF, Kerry Group, Ashland, and Glanbia Nutritionals among others.
In September 2018, Cargill an international producer and marketer of food, agricultural, financial and industrial products and services aquired Konspol Sp. Z.o.o.
North America dominated the Beverage Stabilizer Market in 2019 owing to the rise in several quick-service restaurants and increasing development of the food and beverage industry. The Beverage Stabilizer Market scope for different regions will be provided in the final report.
An increasing variety of beverages and a rise in consumption of packaged and convenience goods along with the advancement in retail infrastructure is likely to aid in the market growth of the Beverage Stabilizer Market.
Detailed analysis of the Strength, Weakness, and Opportunities of the prominent players operating in the market will be provided in the Beverage Stabilizer Market report.
Strict international quality standards & regulations and the rising price of raw materials is poised to create hurdles for the Beverage Stabilizer Market.
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