Global AR in Retail Market Growth Status and Outlook 2021-2026
Augmented reality (AR) in retail refers to a technology that enables integration of digital information with the users environment in real time through devices such as smartphone or tablet. The need to provide enhanced customer experience, increase in internet penetration, and rise in IoT spending fuel the demand for augmented reality in the retail market.
According to this latest study, the 2020 growth of AR in Retail will have significant change from previous year. By the most conservative estimates of global AR in Retail market size (most likely outcome) will be a year-over-year revenue growth rate of XX% in 2020, from US$ 1172.9 million in 2019. Over the next five years the AR in Retail market will register a 20.8% CAGR in terms of revenue, the global market size will reach US$ 2494.2 million by 2025.
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Companies Profiled in this report includes: Google, PTC, Apple, Microsoft, Wikitude, DAQRI, Zugara, Blippar, Marxent Labs, Augment, ViewAR, Holition, Ikea, Sephora, Amazon
This report presents a comprehensive overview, market shares, and growth opportunities of AR in Retail market by product type, application, key manufacturers and key regions and countries.
Segmentation by type: breakdown data from 2016 to 2021 in Section 2.3; and forecast to 2026 in section 10.7.
Virtual Fitting Room
Visualizing Software
Segmentation by application: breakdown data from 2016 to 2021, in Section 2.4; and forecast to 2026 in section 10.8.
E-commerce
Physic Stores
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Research objectives
To study and analyze the global AR in Retail market size by key regions/countries, type and deployment mode.
To understand the structure of AR in Retail market by identifying its various subsegments.
Focuses on the key global AR in Retail players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the AR in Retail with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of AR in Retail submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Content:
1 Scope of the Report
2 Executive Summary
3 Global AR in Retail by Players
4 AR in Retail by Regions
5 Americas
6 APAC
7 Europe
8 Middle East & Africa
9 Market Drivers, Challenges and Trend
10 Global AR in Retail Market Forecast
11 Key Players Analysis
11.1 Google
11.1.1 Google Company Information
11.1.2 Google AR in Retail Product Offered
11.1.3 Google AR in Retail Revenue, Gross Margin and Market Share (2019-2021)
11.1.4 Google Main Business Overview
11.1.5 Google Latest Developments
11.2 PTC
11.2.1 PTC Company Information
11.2.2 PTC AR in Retail Product Offered
11.2.3 PTC AR in Retail Revenue, Gross Margin and Market Share (2019-2021)
11.2.4 PTC Main Business Overview
11.2.5 PTC Latest Developments
11.3 Apple
11.3.1 Apple Company Information
11.3.2 Apple AR in Retail Product Offered
11.3.3 Apple AR in Retail Revenue, Gross Margin and Market Share (2019-2021)
11.3.4 Apple Main Business Overview
11.3.5 Apple Latest Developments
11.4 Microsoft
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