The Global Fitness App Market is estimated to grow at a CAGR of 26.2% during the forecast period 2020-2026. As per the detailed market analysis, the global fitness app industry was valued at $3.15 billion in 2019 and anticipated to reach $15.96 billion by the end of the year 2026. The market growth witness immense opportunities due to increasing penetration of wearable devices.
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Global Fitness App Market majorly deals in fitness applications which deliver health services on mobile phones, tablets and other mobile devices. These apps generally track the sleep pattern, calories burnt and user activity. With continuous advancements and increasing competition in the app industry, companies are focusing on bringing innovation to get competitive edge in the market.
Global fitness app market is expected to witness substantial growth due to various factors like increase in awareness on health and nutrition, high disposable income and high number of diseases related to obesity. Additional factors that support the growth of the fitness app market are increase in diseases related to obesity like diabetes and hypertension along with sedimentary lifestyle and subscription to health club membership. Furthermore, numerous growth opportunities are available for companies to invest in fitness app industry due to easy access to internet, mobile phones and increased demand in developing nations.
Fitness Apps are installed on mobile devices which are equipped with sensors to track the user activity throughout the day. These sensors collect data and provide advice on weight loss, proper nutrition, healthy lifestyle and training plan for home workouts. Global fitness app market is showing high growth due to increase in number of obese population and rising focus of people towards healthy lifestyle.
Segmentation Overview of the Global Fitness App Market
The Global Fitness App Market is segmented on the basis of Platform, Deployment, Type and Gender. These segments are further categorized into various sub-segments to study the market in detail.
Platform Segment of Global Fitness App Market is Sub-Segmented into:
Deployment Segment of Global Fitness App Market is Sub-Segmented into:
Type Segment of Global Fitness App Market is Sub-Segmented into:
Gender Segment of Global Fitness App Market is Sub-Segmented into:
Geographical Overview of the Global Fitness App Market
North America (U.S., Canada); Europe (Germany, UK, France, Italy, Belgium, Spain, Netherlands, Russia, Rest of Europe); Asia-Pacific (India, China, Korea, Japan, Malaysia, Singapore, Thailand, Indonesia, Philippines, Rest of Asia-Pacific); Latin America (Mexico, Argentina, Brazil, Rest of LATAM); Middle East & Africa (Saudi Arabia, South Africa, UAE, Rest of MEA). As per the analysis, North America fitness app market acquire majority of the market share in the global fitness app industry.
Key Players Insights
Dom and Tom Tom, Grandapps, MyFitnessPal Inc., WillowTree, Inc., Appster, Under Armour, Fitbit, Azumio, ASICS and Motorola Mobility LLC are some major key players profiled in the research study of the global fitness app market. Companies are adopting various competitive strategies to withhold key market position for the long-term. Runtastic Results, Kayla Itsines Fitness, Calorie Counter & Diet Tracker and Sweat are some few fitness apps available in the fitness app market.
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