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Sep 24, 2020 4:00 PM ET



Legal Newswire

iCrowd Newswire - Sep 24, 2020

SEPTEMBER 24, 2020 WEST PALM BEACH, FLORIDA.   Trulife Distribution, Brian Gould, Shaun Byrnes and others face a lawsuit alleging claims for Civil Racketeering, Conspiracy to Defraud, Tortious Interference and Violations of Florida’s Uniform Trade Secrets Act.

                           Brian Gould

The lawsuit alleges: “In 2008, Mitch and NPI innovated the online retail distribution market through the creation of the “Evolution of Distribution” (“ED”). ED is a proprietary system which enables foreign companies to fast track penetration into United States markets in the field of health and wellness. This unique business model revolutionized by Mitch, by and through Plaintiff NPI, includes built-in proprietary systems which are not available to the general public. Plaintiff NPI has assisted hundreds of brands with their product’s retail placement and distribution, having built relationships with “key decision makers” at some of the most sought out retailers around the world.  This unique business model has created considerable revenue streams for NPI.”

The lawsuit further alleges: “In mid-2017, Defendant Shaun reached out to Defendant Brian through social media after seeing pictures of the Lamborghini he was driving.  Defendant Shaun is an international predator of wealthy males and females which he seeks to go into business and partner with. Defendant Shaun would travel to meet with Defendant Brian three to four times a year and he would stay at Defendant Brian’s home for weeks at a time. On occasion, Defendant Shaun would accompany Defendant Brian to NPI client meetings and Defendant Brian referred to him as his Australian connection. While living at Defendant Brian’s home owned by Mitch, Defendant Shaun opened up an American Express card listing Defendant Brian’s home as his permanent address.   Defendant Shaun also claims to be the owner of Defendant Shredded Inc., a “fitness” company which touts having created an app which integrates fitness programs, yet in reality, no app exists.  Upon information and belief, Defendant Shaun, and his brother Defendant Brent, circle the globe luring investors into business concepts that are either fictional or worthless.”

                       Shaun Byrnes

The lawsuit goes on to state: “Upon information and belief, from the beginning of January 2019, Defendant Brian began to “recruit” some friends, such as Defendants Boyette and Shaun, to join his new businesses as “partners” who would, in turn, form their own businesses as part of the scheme to defraud customers, end-users and distributors.”

The lawsuit alleges: “Defendant Trulife’s website is littered with factual inaccuracies and misrepresentations as to its “experience” and “expertise” as the accolades it touts are actually business accolades of Plaintiff NPI. Moreover, Defendant Trulife’s website contains testimonials which appear to give Defendant Brian credit for work performed, however, some of the purported testimonials have been demanded to be taken down because the individuals quoted never made the statement.”

This is a Notice to Witnesses seeking information as to the allegations and claims in this case.  The quotes above are directly from the allegations in the lawsuit or other court filings and there has been no determination as to such alleged claims as the date of this Notice.

If you have any information as to the allegations in the Complaint, or if you are a witness as to the reputation of Trulife Distribution, Brian Gould or Shaun Byrnes, please contact us at  All communications remain confidential.

Contact Information:

Janine Davis

Keywords:    Trulife Distribution,Civil Racketeering,Uniform Trade Secrets Act,Evolution of Distribution,Plaintiff NPI,Defendant Brian,Defendants Boyette

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