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E-Commerce Home Fitness Products Market in Europe WILL HIT BIG REVENUES IN FUTURE | BIGGEST OPPORTUNITY BY KEY PLAYERS – Johnson Fitness, Hansson International GmbH, Mst GmbH, Ise GmbH


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The ‘ Europe E-Commerce Home Fitness Products market’ research report added by Report Ocean, is an in-depth analysis of the latest developments, market size, status, upcoming technologies, industry drivers, challenges, regulatory policies, with key company profiles and strategies of players. The research study provides market overview, Europe E-Commerce Home Fitness Products market definition, regional market opportunity, sales and revenue by region, manufacturing cost analysis, Industrial Chain, market effect factors analysis, Europe E-Commerce Home Fitness Products market size forecast, market data & Graphs and Statistics, Tables, Bar &Pie Charts, and many more for business intelligence.

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COVID-19 has had a massive impact on society since the beginning of 2020. This report considers the impact of COVID-19 and the economic slowdown created due to lockdown in various countries. The report discusses technological factors, competitive factors and economic trends affecting the market. A combination of factors, including COVID-19 containment situation, end-use market recovery & Recovery Timeline of 2020/ 2021

Fitness equipment is any machine or device required for physical exercise to manage overall weight, improve physical stamina, and develop muscular strength. The demand for fitness equipment has increased across Europe, due to increase in health awareness. In addition, physical exercise is advised during certain medical treatments. The most commonly used fitness equipment include treadmills, elliptical, stationary bicycles, and weightlifting machines & strength building machines. Increase in prevalence of obesity and rise in health consciousness have majorly boosted the growth of the Europe home fitness products market.

Fitness equipment are widely used for physical fitness, weight management, and improving body stamina & muscular strength. Rise in awareness regarding health & fitness, increase in obese population, government initiatives to promote healthy lifestyle, and increase in youth population are the major factors that drive the growth of the Europe home fitness products market. However, counterfeiting and refurbishing of fitness equipment is a key restraining factor of the market. On the contrary, upsurge in youth population, improved lifestyle, and expansion of online channels are anticipated to offer remunerative opportunities for the market players.

The Europe e-commerce fitness products market is segmented by equipment type, which includes cardiovascular training equipment, strength training equipment, and others. The cardiovascular training segment is further categorized into treadmills, stationary bikes & elliptical, and others, whereas strength training equipment is subsegmented into free weights and others. Furthermore, the report includes revenue generated from the sales of home fitness products via e-commerce channels across Germany, France, Spain, the UK, Italy, and rest of Europe.

Engaged stakeholders in the industry uses wide variety of marketing strategies in order to increase their product penetration amongst the consumers. These strategies includes celebrity endorsements, organizing events, social media marketing, etc. Furthermore, leading players in the industry are now heavily investing on digital platforms in order to market their products. For instance, Technogym has introduced the new TECHNOGYM LIVE digital platform, offering end-users fitness trainers classes at home. Furthermore, leading players in the industry are integrating their platforms, to offer additional training experiences such as, group cycling, running, rowing and boxing.

On the basis of equipment type, cardiovascular training equipment led in terms of market share in 2019, and is expected to retain its dominance throughout the forecast period. This is attributed to the fact that treadmills stationary bikes are widely accepted cardiovascular home fitness equipment.

Country wise, Germany dominated the Europe e-commerce home fitness products market, in terms of share; however, rest of Europe is poised to grow with highest CAGR during the forecast period.

Some of the leading players operating on the market include Johnson Fitness, Hansson International GmbH, Mst GmbH, Ise GmbH, Jordan Leisure Systems Ltd., Escape Ltd., Sport Tiedje, Hammer Sports, Sport Thieme, Horizon Fitness, Sporttec, Bad Company, and Do Yoursports.

E-Commerce Home Fitness Products Market

Europe E-Commerce Home Fitness Products Market Segments

By Equipment Type

– Cardiovascular Training Equipment

o Treadmills

o Stationary cycles

o Elliptical and others

– Strength training equipment

o Free weights

o Other

– Other Equipment

Key Market Players

– Johnson Fitness

– Hansson International GmbH

– Mst GmbH, Ise GmbH

– Jordan Leisure Systems Ltd.

– Escape Ltd.

– Sport Tiedje

– Hammer Sports, Sport Thieme

– Horizon Fitness

– Sporttec

– Bad Company

– Do Yoursports

Geographically, the following regions together with the listed national/local markets are fully investigated:

– Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe; Rest of Europe is further segmented into Belgium, Denmark, Austria, Norway, Sweden, The Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania)
Impact of COVID-19 on the  Market

The research report compiled by Report Ocean offers the study of market opportunities and market impact that are created due to the COVID-19 pandemic. The detailed research report is focused upon all direct and indirect impact of COVID-19 with new product launches, pipeline analysis, supply chain overview, government regulations, strategies adopted by related market players and upcoming vaccines and drug status. Note – In order to provide more accurate market forecast, all our reports will be updated before delivery by considering the impact of COVID-19.(*If you have any special requirements, please let us know and we will offer you the report as you want.

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Furthermore, the years considered for the study are as follows:

Historical year – 2014-2019 | Base year – 2019 | Forecast period** – 2020 to 2025 [** unless otherwise stated]

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Key Points Covered in Europe E-Commerce Home Fitness Products Market Report: Study Explore COVID 19 Outbreak Impact Analysis

CHAPTER 1:INTRODUCTION

1.1.Report description

1.2.Key benefits for stakeholders

1.3.Key market segments

1.4.Research methodology

1.4.1.Primary research

1.4.2.Secondary research

1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings

2.1.1.Top impacting factors

2.1.2.Top investment pockets

2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope

3.2.Porter’s five forces analysis

3.2.1.Bargaining power of suppliers

3.2.2.Bargaining power of buyers

3.2.3.Threat of substitution

3.2.4.Threat of new entrants

3.2.5.Intensity of competitive rivalry

3.3.Market dynamics

3.3.1.Drivers

3.3.1.1.Rise in fitness awareness and health concerns

3.3.1.2.Upsurge in obese population across European countries

3.3.1.3.Outbreak of COVID-19 to boost the demand for home fitness equipment

3.3.2.Restraints

3.3.2.1.Availability of refurbished products

3.3.2.2.Availability of counterfeit brands

3.3.3.Opportunities

3.3.3.1.Introduction of smart technologies

3.4.Competition Analysis

3.4.1.Product Extension Strategies

3.4.2.Marketing Strategies

3.4.3.Product mapping and comparison

3.4.4.Company share analysis (2019)

3.5.E-Commerce home fitness products market share comparison (2019 & 2018)

3.6.Population involved in home fitness activity by country (2019)

CHAPTER 4:EUROPE E-COMMERCE HOME FITNESS PRODUCTS MARKET, BY EQUIPMENT TYPE

4.1.Overview

4.1.1.Market size and forecast, by equipment type

4.2.Cardiovascular training equipment

4.2.1.Key market trends, growth factors, and opportunities

4.2.1.1.Online Vs. Offline Market Size Comparison by Equipment Type (2019)

4.2.2.Market size and forecast, by country

4.2.3.Market analysis, by country

4.2.3.1.Treadmills

4.2.3.2.Stationary cycles

4.2.3.3.Elliptical & others

4.3.Strength training equipment

4.3.1.Key market trends, growth factors, and opportunities

4.3.1.1.Online Vs. Offline Market Size Comparison by Equipment Type (2019)

4.3.2.Market size and forecast, by country

4.3.3.Market analysis, by country

4.3.3.1.Free weights

4.3.3.2.Others

4.4.Other equipment

4.4.1.Key market trends, growth factors, and opportunities

4.4.1.1.Online Vs. Offline Market Size Comparison (2019)

4.4.2.Market size and forecast, by region

4.4.3.Market analysis, by country

CHAPTER 5:EUROPE E-COMMERCE HOME FITNESS PRODUCTS MARKET, BY COUNTRY

5.1.Overview

5.1.1.Market size and forecast, by country

5.2.Germany

5.2.1.Online Vs. Offline Market Size Comparison

5.2.2.Market size and forecast, by equipment type

5.3.France

5.3.1.Online Vs. Offline Market Size Comparison

5.3.2.Market size and forecast, by equipment type

5.4.Spain

5.4.1.Online Vs. Offline Market Size Comparison

5.4.2.Market size and forecast, by equipment type

5.5.UK

5.5.1.Online Vs. Offline Market Size Comparison

5.5.2.Market size and forecast, by equipment type

5.6.Italy

5.6.1.Online Vs. Offline Market Size Comparison

5.6.2.Market size and forecast, by equipment type

5.7.Rest of Europe

5.7.1.Online Vs. Offline Market Size Comparison

5.7.2.Market size and forecast, by equipment type

CHAPTER 6:COMPETITION LANDSCAPE

6.1.Top winning strategies

6.2.Product mapping

6.3.Competitive dashboard

6.4.Competitive heat map

6.5.Key developments

6.5.1.Business expansion

6.5.2.Acquisition

6.5.3.Product Launch

CHAPTER 7:COMPANY PROFILES

7.1.BAD-COMPANY GmbH & CO. KG

7.1.1.Company overview

7.1.2.Key executive

7.1.3.Company snapshot

7.1.4.Product portfolio

7.2.DOYOURSPORTS GmbH

7.2.1.Company overview

7.2.2.Company snapshot

7.2.3.Product portfolio

7.3.ESCAPE FITNESS LIMITED

7.3.1.Company overview

7.3.2.Key executive

7.3.3.Company snapshot

7.3.4.Product portfolio

7.3.5.Key strategic moves and developments

7.4.HAMMER SPORT AG

7.4.1.Company overview

7.4.2.Key executive

7.4.3.Company snapshot

7.4.4.Product portfolio

7.5.HANSSON INTERNATIONAL GmbH

7.5.1.Company overview

7.5.2.Company snapshot

7.5.3.Product portfolio

7.6.HORIZON FITNESS

7.6.1.Company overview

7.6.2.Key executive

7.6.3.Company snapshot

7.6.4.Product portfolio

7.6.5.Key strategic moves and developments

7.7.ISE GmbH

7.7.1.Company overview

7.7.2.Company snapshot

7.7.3.Product portfolio

7.8.JOHNSON FITNESS & WELLNESS

7.8.1.Company overview

7.8.2.Key executive

7.8.3.Company snapshot

7.8.4.Product portfolio

7.9.JORDAN LEISURE SYSTEMS LTD.

7.9.1.Company overview

7.9.2.Key executive

7.9.3.Company snapshot

7.9.4.Product portfolio

7.10.MST GmbH

7.10.1.Company overview

7.10.2.Key executive

7.10.3.Company snapshot

7.10.4.Product portfolio

7.11.SPORT-THIEME GmbH

7.11.1.Company overview

7.11.2.Key executive

7.11.3.Company snapshot

7.11.4.Product portfolio

7.12.SPORT-TIEDJE GmbH

7.12.1.Company overview

7.12.2.Key executive

7.12.3.Company snapshot

7.12.4.Product portfolio

7.12.5.Key strategic moves and developments

7.13.SPORT-TEC GmbH

 

7.13.1.Company overview

7.13.2.Key executive

7.13.3.Company snapshot

7.13.4.Product portfolio

7.13.5.Key strategic moves and developments

……..and view more in complete table of Contents

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