Hair Relaxer market 2020 report provides a detailed evaluation of the market by underlining information on different aspects which include drivers, restraints, opportunities, and threats. This information can help investors to make appropriate decisions before investing.
Global “Hair Relaxer Market” 2020 Provides Market Share, CAGR, Production, Consumption, Revenue, Gross Margin, Price And Market Manipulating factors of the Hair Relaxer industry in global regions. This report is comprehensive numerical analyses of the Hair Relaxer business and provides data for making strategies to increase the market growth and success. The Report also estimates the market size, Price, Revenue, Gross Margin and Market Share, cost structure and growth rate for decision making.
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, limitations, opportunities, and threats. This information can help shareholders to make suitable decisions before investing.
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Top Key Manufacturers of Hair Relaxermarket:
Brief Description about Hair Relaxer market:
TheGlobal Hair Relaxer marketis expected to reach USD 967 million by 2023, witnessing a healthy CAGR during the forecast period. Europe holds the dominant share in the global Hair Relaxer market which is followed by North America.About 115 million units ofHair Relaxer consumedin 2017, witnessing adeclining saleduring the forecast period. Increaseddemand for natural hairand the harmful effect of chemicals in relaxer have primarily affected thehair relaxer market growth. Booming Natural Hair Trend Relaxants which used to be very popular among Black consumersobserved a decline in volume sales at a faster rate. The emerging trend of wearing the hair naturally among the black population has affected thehair relaxer sales. About 79% of the black consumers worn a natural hairstyle in 2017 while about 40% of the consumer looks to maintain healthy hair via natural ways. Young black consumers who are active in adopting new hairstyles prefer to wear relaxer-free hair naturally. Increased demand for achieving straight hair from new methods have rendered therelaxer market growth.Thenatural hair trendfueled the demand for hair styling products such as moisturizers, lotions, curling creams, etc. which further results in declining thesales of relaxants and perms. Reduced spending of black women on relaxants due to consumer preference for more homegrown natural hair treatments is the primary factor affecting the market growth.North America Declining at a Faster Pace to Reach Near Western EuropeMiddle East and Africa accounts for the largest market driven by massive black population in Africa. The changing consumer preference for keeping hair naturally among black consumers have negatively affected the sales in Africa, recorded a declining growth rate of 5.2%. North America which has a significant black population got walloped by the growingnatural hair trend, declining at a faster rate of 6%. The US which accounts for the largest black population in North America recorded a decline of 5.2% during 2012-2017 which is expected to continue during the forecast period.Asia-Pacific hair Relaxer market size is witnessing a healthy CAGR of 3% during the forecast period.Volume sale of hair relaxerin Asia-Pacific recorded a steady growth driven by rising consumer demand for styling hair from curl to straightening. Rapidly changing lifestyle, owing to urbanization in the region demand products such as perms which relaxes hair for styling looks.Key Developments inHair Relaxer MarketThe global Hair Relaxer market is competitive with established brands occupying a significant share of the market. Manufacturers from developing countries are targeting African markets for their expansion. Despite decliningrelaxers salesin South Africa, the other African regions possessthe opportunity for foreign companies to expand. For instance, Chinese companies are expanding their production and marketing in Nigeria, Cameroon, Ghana, the Democratic Republic of the Congo, and other African countries. Chinese hair relaxer products are 30% cheaper than that of western brands with the same quality offering the potential market opportunity.Major Players include – UNILEVER PLC, PROCTER and GAMBLE CO., L`OREAL S.A., JOTOCO CORPORATION, MAKARIZO INTERNATIONAL., and HENKEL AG and CO KGAA amongst others.Reasons to Purchase Hair Relaxer MarketReportAnalyzing the outlook of the market with the recent trends and Porter’s five forces analysisMarket dynamics scenario, along with growth opportunities of the market in the years to comeMarket segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspectsGlobal, regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.Market value (USD Million) and volume (Units Million) data for each segment and sub-segmentDistribution Channel sales Analysis by ValueCompetitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five yearsComprehensive company profiles covering the product offerings, key financial information,
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Research objectives:
Major Countries play vital role in Hair Relaxer market:
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Detailed TOC of Global Hair Relaxer Market – Segmented by Platform, Purpose, and Geography – Growth, Trends
1.Introduction
1.1 Study Deliverables
1.2 General Study Assumptions
2.Research Methodology
2.1 Introduction
2.2 Analysis Methodology
2.3 Study Phases
2.4 Econometric Modelling
3.Executive Summary
4.Market Overview and Trends
4.1 Introduction
4.2 Market Trends
4.3 Porter’s Five Force Framework
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Consumers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products and Services
4.3.5 Competitive Rivalry within the Industry
5 Market Dynamics
5.1 Drivers
5.2 Restraints
6.Global Hair Relaxer Market, Segmentation by Purpose
7.Global Hair Relaxer Market, Segmentation by Geography
7.1 North America
7.1.1 United States
7.1.2 Canada
7.1.3 Mexico
7.1.4 Others
7.2 South America
7.2.1 Brazil
7.2.2 Argentina
7.2.3 Others
7.3 Asia-Pacific
7.3.1 China
7.3.2 Japan
7.3.3 India
7.3.4 Others
7.4 Europe
7.4.1 United Kingdom
7.4.2 Germany
7.4.3 France
7.4.4 Others
7.5 Africa and Middle East
7.5.1 UAE
7.5.2 South Africa
7.5.3 Saudi Arabia
7.5.4 Others
Continued…
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