The organic baby food market was valued at approximately USD 8.8Billion in 2019 and is expected to surpass USD 14Billion by 2026, expanding at a CAGR of 11.1% during the forecast period 2020-2026.
Baby food is any soft, easily consumed food other than breast milk or infant formula that is made specifically for human babies between four and six months and two years old. The food comes in many varieties and flavors that are purchased ready-made from producers. Or it may be table food eaten by the family that has been mashed or otherwise broken down. One of the health concerns associated with the introduction of solid foods before six months is iron deficiency. The early introduction of complementary foods may satisfy the hunger of the infant, resulting in less frequent breastfeeding and ultimately less milk production in the mother. Because iron absorption from human milk is depressed when the milk is in contact with other foods in the proximal small bowel, early use of complementary foods may increase the risk of iron depletion and anemia.
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Market Trends, Drivers, Restraints, and Opportunities:
Owing to the demand for best nutrition for the babies, parents avoid the foods containing chemicals, which has harmful effects on the body, such as acrylamide capable of causing cancer in children and infants. The presence of harmful chemicals (pesticides, fertilizers, artificial colors, sweeteners, and flavors) in conventional foods consumed by children exhibit harmful effect on the body. Therefore, the trend has been shifted toward the usage of organic baby products.
It is one of the major challenges for the companies to acquire the organic certificate. United States Department of Agriculture (USDA) has specific requirements for the production of organic food. Various factors, such as soil quality, use of additives, and pest and weed control are followed according to the federal guidelines. Organic food generally cost 25-30% more than the conventional foods, which is a factor that is restraining the market. These products are costly since they require proper pesticide-free storage, requirements of farmer training, and post-harvest handling.
Ever-improving distribution channels. The online sales market is expected to expand at a higher rate in the near future, owing to the rapid penetration of smartphones, increase in m-commerce sales, and ease in payment options. Moreover, organic food is being promoted at a large scale by stating its benefits, such as chemical free and natural. The purchase of organic baby food from supermarkets is the latest trend in the industry since these are easily accessible and are expected to be found near the residential areas.
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Competitive Landscape:
The global organic baby food market has been fragmented by presence of various regional and global players. Some of the key players are Nestle S.A, H.J. Heinz Company, Groupe Danone, British Biologicals, Abbott Laboratories, Bellamy’s Australia Limited, Campbell Soup Company, Otsuka Holdings Co., Ltd. The vendors in the market are mainly compete based on factors such as quality, price, innovation, reputation, and distribution. To survive in this competitive environment, the vendors have the need to differentiate their offerings through a unique value proposition.
Segments Covered In This Report:
By Product
By Mode of Sale
By Regions
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Key Topics Covered:
1 Table of Contents
1.1 List of Tables
1.2 List of Figures
2.1 Organic Baby Food Market Overview
2.2 Key Strategies of Leading Organic Baby Food Companies
2.3 Emerging Organic Baby Food Market Trends, 2020-2026
2.3.1 Fast growing Organic Baby Food types, 2020-2026
2.3.2 Fast growing Organic Baby Food application industry, 2020-2026
2.3.3 Most promising countries for Organic Baby Food sales, 2020-2026
2.4 Organic Baby Food Market Drivers and Restraints
2.4.1. Growth Drivers to 2026
2.4.2 Potential Restraints to 2026
2.5 Organic Baby Food Market-Five Forces Analysis
2.5.1 Organic Baby Food Industry Attractiveness Index, 2020
2.5.2 Threat of New Entrants
2.5.3 Bargaining Power of Suppliers
2.5.4 Bargaining Power of Buyers
2.5.5 Intensity of Competitive Rivalry
2.5.6 Threat of Substitutes
3.1 Global Organic Baby Food Market Value Outlook, 2020-2026
3.2 Global Organic Baby Food Market Size and Share Outlook by Type, 2020-2026
3.3 Global Organic Baby Food Market Size and Share Outlook by Application, 2020-2026
3.4 Global Organic Baby Food Market Size and Share Outlook by Region, 2020-2026
4.1 Asia Pacific Organic Baby Food Market Value Outlook, 2020-2026
4.2 Asia Pacific Organic Baby Food Market Size and Share Outlook by Type, 2020-2026
4.3 Asia Pacific Organic Baby Food Market Size and Share Outlook by Application, 2020-2026
4.4 Asia Pacific Organic Baby Food Market Size and Share Outlook by Country, 2020-2026
4.5 Key Companies in Asia Pacific Organic Baby Food Market
Continued…..
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