The major factors that are driving the growth of the Saudi Arabia Cosmetics market includes rise in the demand for cosmetic products from working women and increased spending on cosmetics by the young population. Growing penetration of ethical, natural and personalized products coupled with rising demand for halal beauty products among the Muslim population in Saudi Arabia are further propelling the growth of the market. Increasing concerns pertaining to aging, sun burn, wrinkles among the local population is also creating the demand for cosmetic products in Saudi Arabia. Moreover, international bestselling cosmetic products are closely related with social status and thus they are highly popular in the country. Cosmetic products are easily available through online retail, supermarket/hypermarket, specialty store among others in discounted price which also acts as a driver for the growth of the market. However, the usage of harmful chemicals in cosmetic products may hamper the growth of the market.
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Cosmetics products are used to enrich or alter the appearance of the face, fragrance or the texture of the body. It is designed for applying on body and face. Cosmetics are mixture of chemical component which inherit from natural source such as coconut oil or can be synthetic or artificial. Cosmetics are applied on human body for preserving, beautifying, cleaning, condition, colouring, or protecting the skin, hair, nails, eyes among others. Cosmetics are essential consumer products with an important role in everyone’s life, apart from traditional cosmetic products, such as make-up and perfumes, they also include products for hygiene and personal care such as tooth-care, shampoos, and soaps. Variety of cosmetic products are available in the market such as sun care, hair care, makeup, perfume, among others for both male and female.
Based on the product type, the skin care segment is expected to grow in the market at a higher CAGR during the forecast period owing to increasing demand of skin care products to maintain skin healthier and hydrated among the local population. Skin care products such as lotion, cream, serum, cleanser, oil among other are gaining popularity among consumers. Skin care products helps to enhance skin elasticity, texture, and appearance and reduce wrinkles while protecting from sun, pollutant, and other problems which increase the demand for skin care products in Saudi Arabia.
Based on the distribution channel, the online segment is expected to grow at a faster CAGR during the forecast period. The factors that are fuelling the growth of the segment include growing number of working women in Saudi Arabia, and availability of huge range of brands and products on single e-commerce platform. The e-commerce industry is rapidly gaining growth in the country and consumers are widely adopting online channel for purchasing cosmetic products.
Read Full Report Description: Saudi Arabia Cosmetics Market By Product Type (Skin care, Hair care, Makeup, Fragrances, Hygiene Products), By Gender (Male, and Female), By Distribution Channel (Supermarkets/Hypermarket, Pharmacy & Drug Stores, Department Stores, Specialty Stores, Beauty Salons, Online and Others) – Opportunities and Forecast, 2019-2026 https://www.gmiresearch.com/report/saudi-arabia-cosmetics-market/
Various notable players operating in the Saudi Arabia Cosmetics market include Arabian Oud, Unilever Middle East, L’Oréal Saudi Arabia, Estee Lauder Saudi Arabia, Procter and Gamble Saudi Arabia, Shiseido Company, Chanel S.A., Christian Dior, Coty Inc., M·A·C Cosmetics Saudi Arabia, Beiersdorf, among others.
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The Saudi Arabia Cosmetics market has been segmented based on product type, gender and distribution channel. Based on the product type, the market is segmented into Skin care, Hair care, Makeup, Fragrances, Hygiene Products. Based on gender, the market is segmented into male and female. Based on distribution channel, the market is segmented into Supermarkets/Hypermarket, Pharmacy & Drug Stores, Department Stores, Specialty Stores, Beauty Salons, Online and Others.
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