Artificial Intelligence driven Marketing Communications
The Smart Glass and Window market are expected to grow at a CAGR of 12.8% to reach USD 5.13 billion by 2025.
Traditional windows are often regarded as a less energy-efficient component with a larger maintenance requirement. Smart glass is defined as the glass or glazing that enables to penetrate of varying amounts of light (VLT) and heat (SHGC) through the surfaces of glass as needed while maintaining outwards vision. Factors such as rising attention to visual comfort and energy efficiency, the introduction of high performance and innovative glazing systems coupled with growing product awareness support the industry development. Such intelligent windows may lead towards a significant reduction of energy consumption of glazed buildings by reducing cooling & heating loads and the demand for electric lighting.
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As per the U.S. Department of Energy, more than 30% of energy wasted in high-tech buildings is majorly due to inefficient windows. Likewise, the California Energy Commission stated that around 45% of the building’s cooling requirements are due to solar heat gain through windows. In terms of types, the market is categorized as Liquid Crystal, Thermochromic, Low?E and Electrochromic. Low E glass types accounted for significant revenue share. This glass type is treated with an invisible metallic coating in order to reflect/trap light and heat.
Based on their mode of operation, intelligent glass is distinguished in two main categories: with passive control, or self-regulating, and with active control, adjustable to user’s needs. North America accounted for the highest revenue share owing to the technology advancements, rising research activities and increasing demand for energy-efficient products.
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Based on types, the market is segmented into –
Based on technology, the market is segmented into –
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