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Artificial Intelligence driven Marketing Communications

Jul 17, 2019 10:24 AM ET

Ezoic is a venture-backed multivariate testing platform that automatically improves a sites layout based on users actions on mobile,

Ezoic is a venture-backed multivariate testing platform that automatically improves a sites layout based on users actions on mobile,

iCrowd Newswire - Jul 17, 2019

Ezoic is a venture-backed multivariate testing platform that automatically improves a sites layout based on users actions on mobile, tablet and desktop. Ezoic offers informational publishers a must-have tool that makes scientific testing effortless. Headquartered in San Diego with an office in Newcastle, U.K., Ezoic is currently testing and improving content layout on hundreds of informational publisher sites that reach tens of millions of visitors per month. 

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Chief Executive Officer
Dwayne Lafleur

Dwayne Lafleur
Dwayne Lafleur is an entrepreneur, hands-on technologist, founder and CEO of venture-backed start up Ezoic Inc. 

Previously, Dwayne founded Cubics, the first display ad network for Facebook app developers. The ad network was unique, because it used anonymous demographic data to target advertising to Facebook app users (and launched in 2007, prior to Facebooks own ad targeting system). After selling Cubics to Adknowledge Inc in 2007, the social display division grew to serve more than 500 million ads per day. Dwayne continued to innovate within the company including spearheading the use of cloud computing architecture to handle the huge volume of ads being served within Facebook apps; becoming Amazons biggest AWS customer at the time. As founder and CEO of Ezoic, Dwayne has once again founded a business that is technically interesting, a first of its kind and can scale to a large online market.

Chief Technology Officer
Dan O’Bryan

Dan ODan O’Bryan is Chief Technology Officer and board member at venture backed start-up Ezoic. 

Dan begin his career with a degree in mechanical engineering from Notre Dame University. He soon found his calling as a software engineer and systems architect, working on Launch Trajectory design for Space Shuttle program, provisioning for Sprint long distance networks and avionics software for Honeywell, before joining online ad network Adknowledge in 2005. After many successful engineering roles at Adknowledge, which included leading the rebuild of the main Adknowledge advertiser portal (BidSystem), the Cubics Cloud migration and integration of the MIVA XML Search platform; Dan joined Ezoic as CTO. Originally from the mid-West, Dan moved with his family from Kansas City to Carlsbad, CA in the summer of 2013.

Mark Evans

Mark EvansMark Evans is the General Partner at Balderton Capital. 

Prior to becoming a General Partner at Balderton in 2002, Mark was the CEO of a US software services company and an Entrepreneur in Residence (EIR) at Benchmark Capital in Menlo Park. 

Before his EIR experience, Mark spent 15 years at Goldman Sachs in Europe, Asia, and the US. 

Education : 

MLitt in Economics from The University of Oxford. 

BA in Economics from Queen’s University in Canada.

John Cole

John ColeJohn is the Chief Customer Officer of Ezoic. 
Formerly an officer in the British Royal Navy, John was a founding Director of Media Run Group which founded several online businesses in the mid 2000s (Media Run Search, Media Run Ad Network, and Blowfish Digital Ad Agency). Following the acquisition of Media Run Ad Network by Adknowledge Inc in Oct 2007, John managed the Adknowledge Social Games division in Europe, which included the Super Rewards virtual currency platform (which monetized Facebook, MMO & Mobile Games) & Cubics their Social display advertising platform. After a brief and successful foray into the world of independent online publishing (he was founder of UK website operator Epirical), John sold his online interests to Ezoic in Dec 2011 and joined as CCO. John moved from London UK to live in San Diego in August 2013. 

Mike McGuire

Mike McGuireManaging Director UK. 

Ezoic is a fast-growing, venture-backed start-up that helps informational website owners improve their website’s layout. Our technology automatically tests adjusts the site’s layout based on data measured from user response to enhance user experience and maximize advertising revenue. 

Ezoic’s technology is currently reaching more than 20,000,000 users each month

Contact Information:

Mark Evans

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