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Artificial Intelligence driven Marketing Communications

Apr 11, 2019 6:00 AM ET

ReactorOne debuts 'Shoppable Moments' on the new Golf.com online Pro Shop


ReactorOne debuts 'Shoppable Moments' on the new Golf.com online Pro Shop

iCrowd Newswire - Apr 11, 2019

Philadelphia, PA – April 11, 2019 It is a new age in contextual commerce. Retargeting ads, geo-fencing and push notifications, smart device integration, and in-app access to online stores are just a few of the technology enablers that allow brands to tell an immersive, product story and create a frictionless shopping experience.

The opportunity for online retailers is immense and ReactorOne can bring clients closer to their customers with new Shoppable Moments. ReactorOne’s Shoppable Moments are unique ReactorOne Commerce widgets that can be seamlessly embedded in non-shop pages and domains. ReactorOne’s Shoppable Moments include a plug-and-play cart that allows customers to move through the checkout process in one smooth interaction. This further reduces friction and abandonment, while ultimately converting impulses into purchases.

These widgets offer brands the benefit of extending both their narrative and sales channels beyond the e-commerce site. Customers, meanwhile, enjoy the convenience of browsing and shopping without losing the context of their original place of interest.

ReactorOne’s newest client, Golf.com, is putting Shoppable Moments to use in news articles, expert product reviews, and videos to provide a contextual shopping experience to the consumer without forcing them to leave their point of engagement. This helps Golf.com bridge content and commerce in an unobtrusive manner during high profile golf events, like the 2019 Masters Tournament. With ReactorOne Shoppable Moments, the Golf.com Pro Shop can capitalize on the traffic increase to news reports and related articles within the online magazine and drive product awareness and conversion.

This is all made possible by ReactorOne’s API-oriented architecture. The flexibility of the ReactorOne Commerce + Content cloud platform allows businesses to distribute products across a wider brand ecosystem and provide an integrated commerce experience throughout the customer’s journey.

To learn more about the ReactorOne Commerce Cloud Platform, visit www.reactorone.com

About ReactorOne Commerce + Cloud Platform

ReactorOne is an integrated content management system, commerce store, and rapid application development platform that enables B2C and B2B brands to create extraordinary omnichannel experiences. Our cloud-based e-commerce platform provides merchants with a level of customization and speed-to-market that is unparalleled in the industry. With no design limits, rapid iteration and optimization, built-in A/B testing, omnichannel contextualization, microservices, and a component-based architecture, brands are empowered to deliver exceptional experiences for their customers no matter where they connect.

Create extraordinary experiences. Unparalleled flexibility. Amazing results.

Learn more on www.reactorone.com or connect with us on LinkedIn

Email: [email protected], Phone: +1-760-410-8856

 

Contact Information:

Email: [email protected], Phone: +1-760-410-8856






Keywords:    golf, sporting goods, golf equipment, golf apparel, reactorone, ecommerce, CMS, content management system, experience management, golf.com, personalization, visual configuration, API Oriented, Enterprise Marketplace, Contextual Commerce, Conversational Commerce

Tags:    Public Companies / Stock Exchange Listed Companies, Extended Distribution, Press Release, Private Equity, Venture Capital, Private Companies, North America, English