VANCOUVER, BC – Mezzi Holdings Inc. (“MEZZI”, “MEZZI BRAND GROUP” or the “Company”) (TSX-V: MZI, FRA: 0MZ) is pleased to provide a corporate update for its MEZZI Smart Luxury brand of tech-integrated accessories. In the last 30 days, sales results including orders and fulfilled transactions exceeded $285,000.
The Company’s investment in developing brand awareness continues to show results with September representing MEZZI Smart Luxury’s best month ever in terms of wholesale and e-commerce order volumes. In late August, the brand received some attention from multi-platinum selling recording artist and actress Demi Lovato, who posted a photo of her MEZZI handbag to her Instagram account @ddlovato.
Ms. Lovato is ranked #21 in the world in total followers on Instagram with more than 45 million such followers. An excerpt of her photo caption read: “New favorite bag by @MEZZI_official!! It lets me charge my phone, play music and shows me when I have a text and call. SO cool.” This post has received more than 1 million likes and 8,895 comments since August 25th, 2016.
Based on the success from the pop-up store testing completed this summer, the Company is launching multiple longer-term temporary stores and pop-ups in key locations within North America. Cities confirmed so far are: New York, Los Angeles and Vancouver with an additional 3 locations planned to be finalized in the coming weeks as a prelude to the holiday season.
MEZZI has also entered into consulting agreements with two distributors to help distribute its products in the US. Initial orders under these agreements have been placed. Based upon hitting certain sales thresholds, these agreements are renewable for up to USD$100,000 of monthly product orders.
About MEZZI BRAND GROUP
MEZZI Brand Group is a Vancouver-based consumer accessory brand management company. We believe that great brands are built one great product and one valued customer at a time. We have gathered a group of young talented experts ranging from accessory design, product development, marketing, branding, e-commerce, digital media and PR to build and scale our millennial-customer focused brands. A well-defined, strategic philosophy and clear mission statement promotes and protects MEZZI Brand Group’s most valuable assets – our brands – MEZZI Smart Luxury, Capital Eyewear and MLine Cases.
For further information, please contact:
Mr. Keir Reynolds
Tel: (778) 998-9242
ON BEHALF OF THE BOARD
Chief Executive Officer
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
This news release may contain forward-looking statements. These statements are based on current expectations and assumptions that are subject to risks and uncertainties. Actual results could differ materially because of factors discussed in the management discussion and analysis section of our interim and most recent annual financial statement or other reports and filings with the TSX Venture Exchange and applicable Canadian securities regulations. We do not assume any obligation to update any forward-looking statements, except as required by applicable laws.