Artificial Intelligence driven Marketing Communications
ROME & MIAMI – Inter Press Service (IPS) and iCrowdNewswire today unveiled a fully integrated and managed software-as-a-service (SaaS) corporate communications and press release network hub serving Civil Society, NGOs, the organizations of the United Nations and partners, and a wide range of entities and institutions worldwide.
“The goal is to make the communications process more efficient and equally accessible to large, well-funded organizations as well as to smaller agencies that have fewer resources,” said Farhana Haque Rahman, IPS Director General. “By partnering with the technically strong executive team at iCrowdNewswire, we will be able to provide unprecedented global dissemination of news to agencies of all sizes that are advancing goals for sustainable development, climate change, human rights, education, food and agriculture.”
The SaaS platform unveiled today allows users to choose from a variety of news distribution options taking advantage of state-of-the-art dissemination platforms that include guaranteed web postings, RSS directories, databases and content aggregators, social media networks and bookmarking sites, and email distribution. The web network has in excess of 5 million unique visitors and 29 million page views monthly. Initially available in English, the SaaS platform allows a user to go from Sign Up registration to checkout in less than five minutes and includes a variety of security measures to guarantee the source of information. The platform can be accessed from http://ipsnews.icrowdnewswire.com/. IPS Civil Society Press Release Distribution will be offered subject to approval at no cost until December 31, 2015. Sign Up required.
Launched in 2015, iCrowdNewswire is comprised of a team of senior news, financial services and corporate press release distribution services executives with extensive experience working with Dow Jones, Thomson Reuters, Business Wire, PR Newswire and Marketwired, among others. The highly experienced team is global in nature and based in Berlin, Hong Kong, Los Angeles, Miami, New York, Paris, Santiago, Sao Paulo and Singapore. “iCrowdNewswire is a marketing technology and newswire company providing software and technical solutions, technical and operational support as well as marketing and sales services to partners such as IPS,” said Hector Botero, President and CEO of iCrowdNewswire. “The evolution of the press release distribution industry includes supporting high-quality partners in specialized segments to provide services that go way beyond traditional press release distribution. IPS currently receives close to 10,000 unsolicited civil society press releases per month and we are perfectly positioned to make a huge impact on Civil Society and NGO communications worldwide.”
The launch coincides with the 21st Conference of the Parties to the United Nations Framework Convention on Climate Change (COP21) to be held in Paris Nov. 30-Dec. 11. At this conference, the Parties aim to achieve a legally binding and universal agreement on climate change. More than 40,000 people are expected to attend.
About Civil Society
Civil society is the “aggregate of non-governmental organizations (NGOs) and institutions that manifest interests and will of citizens.” In 2009 the number of NGOs in the United States was estimated at 1.5 million, Russia had 277,000 and India around 2 million. There are currently 4,186 (NGOs) in active consultative status with (ECOSOC).
About Inter Press Service (IPS)
IPS is a global news agency set up in 1964 as a non-profit international cooperative of journalists and has general NGO consultative status with ECOSOC at the United Nations, and the OECD status of ODA eligible international organization. There are currently 4,186 (NGOs) in active consultative status with (ECOSOC). Its main focus is the production of independent news and analysis about events and processes affecting economic, social and political development. Engaging developing country journalists from all the regions of the world, the agency largely covers news on the Global South, civil society and globalization, operating a network that includes: IPS Africa, based in Johannesburg; IPS Asia-Pacific, based in Bangkok; IPS Europe, based in Berlin and London; IPS Latin America, based in Montevideo; IPS North America, based in the United Nations HQ in New York. IPS HQ is housed in the FAO headquarters in Rome.
Launched in 2015 by a senior team of corporate communications, news and financial news services executives, iCrowdNewswire is a marketing technology, software and newswire company deploying communications software and technology with key partners in specialized market segments that are largely underserved. These segments include civil society, crowdfunding and global emerging markets. As part of its strategy, iCrowdNewswire licenses its technology platform, support and management services, and operational know-how and experience through white-label solutions empowering partners to launch and grow their own communications services units. Since launching in May of 2015, iCrowdNewswire has been able to enter into more than 20 white-label licensing agreements, ending first-year operations ahead of full-year 2016 goals. http://icrowdnewswire.com
Hector Botero, President and CEO
[email protected] Tel.: (305) 851-2068
Inter Press Service (IPS)
Walter Garcia, Chief Technical Officer
[email protected] Tel.: (39) 06 5705 0055