Digital intelligence platform helps the organizations to understand customer interactions, product feature usage to enhance mobile or website user experience. Digital Intelligence platform is different from traditional analytics as it focuses on providing end-to-end customer interactions across different digital channels. Digital intelligence platform is gaining popularity among various sectors such as BFSI, retail & E-commerce, public sector, telecommunication & IT, and media & entertainment among others.
The global digital intelligence platform market is experiencing high demand due to the increasing need for customer retention to maintain a competitive position. Increasing focus on social media analytics, and need to digital experiences are the major factors that are expected to support the growth of digital intelligence platform market whereas lack of skilled workforce is expected to slow down the growth of this market.
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Key Vendors: Adobe Systems, Cxense, Evergage, Inc., Google, Inc., IBM Corporation, Localytics, New Relic, Inc, Optimizely, SAS Institute, Inc., and Webtrekk among others.
Key Benefits-
The global digital intelligence platform market is segmented by component, touch point, organization size, and vertical. Based on the component, the market is segmented into energy optimization, analytics and data management. Based on the touch point, the market is segmented into mobile, social media, email, web, kiosk, company website, and others. Based on the organization size, the market is segmented into small and medium enterprises, and large enterprises. Whereas, based on the vertical, the market is segmented into BFSI, healthcare, IT and telecommunication, retail and e-commerce, travel, public sector, and others.
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Digital Intelligence Platform Market – Global Analysis to 2027 is an expert compiled study which provides a holistic view of the market covering current trends and future scope with respect to product/service, the report also covers competitive analysis to understand the presence of key vendors in the companies by analyzing their product/services, key financial facts, details SWOT analysis and key development in last three years. Further chapter such as industry landscape and competitive landscape provides the reader with recent company level insights covering mergers and acquisitions, joint ventures, collaborations, new product developments/strategies taking place across the ecosystem. The chapters also evaluate the key vendors by mapping all the relevant products and services to exhibit the ranking/position of top 5 key vendors.
What our report offers:
– Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global Digital Intelligence Platform Market
– Highlights key business priorities in order to assist companies to realign their business strategies.
– The key findings and recommendations highlight crucial progressive industry trends in the Digital Intelligence Platform Market, thereby allowing players to develop effective long term strategies.
– Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
– Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
– Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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