Why We Started This Company
We created VoxFeed because we believe there is a better way for brands to communicate their value proposition to their audience. An authentic recommendation, in the words of a trusted connection, is far more powerful that any other kind of advertising. People already informally promote the things that they like. We want to encourage our users to think about the products and services that they enjoy, and reward them for sharing their positive experiences with their friends.
What Sets Us Apart
We capture response rates and combine them with socio and demographic user information from the VoxFeed platform as well as from external sources. By scoring the performance of the user-generated messages against these profiles, we are using crowdsourcing to aggregate data and build a model of how different types of messages perform in various geographies, interest groups, demographics, and levels of influence authority.
Our Keys To Success
VoxFeed has a reseller program that allows advertising agencies and media brokers to distribute their product. Since launch, the more that 20 of the top ad agencies (represents 1/3 of the total market) have resold VoxFeed. Do to the inherent virility of the product, and the competitive nature of the advertising market, the growth curve for the resellers has been almost vertical.
Sales over $400,000.00 USD for clients as Nescaf, Nokia?, Telcel?, Movistar,GM,Nissan, Nescaf Sky Vodka , Malibu, Prodigy MSN, Trident.