SoYoung is raising growth capital on CircleUp.
SoYoung creates eco-friendly lifestyle bags and accessories from our studio in Toronto, Canada. Our mission is to promote conscious living by meeting the needs of women who value healthy eating, fitness and mindfulness. Our target audience is educated, design-conscious mothers aged 25-45 who aspire to an authentic, eco-conscious lifestyle. Fans include Jessica Alba, Heidi Klum, Sarah Jessica Parker and Halle Berry.