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Aug 31, 2016 9:23 AM ET

Archived: Alps & Meters is the first luxury sportswear brand powered by a home try-on model of B2C service and distribution

iCrowdNewswire - Aug 31, 2016


Alps & Meters

Alps & Meters is the first luxury sportswear brand powered by a home try-on model of B2C service and distribution.

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Company Summary


Alps & Meters is the first luxury sportswear brand powered by a B2C home try-on model of service/distribution. The Management Team is comprised of skilled leaders from PUMA, COACH, Lululemon, and McKinsey. Advisors to the brand include proven entrepreneurs such as Ian Murray, CEO of Vineyard Vines. Alps & Meters’ differentiated “Forged Performance” products are designed by experts from Nike and command 70%-75% direct sales gpm% and $500 AOV.

  • StageFull Product Ready
  • IndustryConsumer Products
  • LocationBoston, MA, US
  • CurrencyUSD
  • FoundedDecember 2014
  • Employees4
  • Incorporation TypeLLC
  • Websitealpsandmeters.com


  • Ce23e9cc e4a3 4c1a b7ff 3fe173cad165
    Founder & CEO

    – Former Global Director of Strategy & Innovation at PUMA SE

    – 20 years of brand building experience within the fast paced global soft goods sector

    – Apparel industry expert with an extensive international network of relationships connected to areas of design, sourcing/manufacturing, retail, and sales/distribution

    – Multi-million dollar P&L and general management pedigree

    – F.W. Olin Graduate School of Business at Babson College, MBA


  • – Formerly Director of Global Merchandise Planning and Strategy at COACH, Inc. International brand executive possessing deep insight into sophisticated business operations and luxury models of success

    – 10 years of operation, finance, and merchandising experience

    – Financial expert with robust analytical skills and extensive domain knowledge of global pricing tactics, inventory planning, logistics, accounting

    – Cornell University, B.A.


  • 5a1f2fda c33d 418e 8943 b84ec4aef067
    Digital Director

    – Former Management Consultant at Water Street Partners (McKinsey & Company) serving clients in retail, media, and financial services

    – 7 years technical marketing and digital analytics experience in both B2B and B2C environments

    – E-commerce expert, having built platforms and managed end-to-end operations in start-up and mature company settings

    – Acute understanding of critical KPIs and e-commerce economics

    – Harvard College, B.A.


  • 6825c4fe e4f5 4072 91e3 107919dafd25
    Marketing Director

    – Formerly Marketing Manager at Lululemon Athletica. Contributed to the ignition of the Lululemon brand and inception of the ath-leisure category

    – Brand Marketing consultant to Kelleher Samets Volk PR in Burlington, VT with extensive experience in luxury branding, community management, public relations, and digital marketing

    – Skilled creative producer with experience shaping brand image across mediums

    – University of Vermont, B.A.

Contact Information:

Louis Joseph

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