The Love of People (TLP) is a natural hair product line that was started in 2009. At that time natural hair products were no where near being stream line. The concept of “going natural” was still very vague to so many women and men who had never truly experienced their natural hair texture. TLP was developed to meet a demand: affordable and simply made natural hair products that service most curly haired individuals. Although, the need for natural hair products is not by far a short commodity anymore, products that truly benefit the hair are still very needed. Being natural myself, it is still very difficult for me to find products that do what they say by working with my hair texture, aiding in hair growth through hydration, and help with easy manipulation. TLP is a company that really takes what the consumer says to heart and involves them throughout the process when developing or perfecting a product. We involve the consumer in a way that makes the consumer feel as though their hair needs are really being taken into consideration with certain formulations. Most people that are natural, thinking of becoming natural, or have taken the plunge, want their hair texture to be accepted and also look good while wearing their hair in its natural state. TLP has and plans on continuing to help guide these individuals throughout this journey with the help of our product line, and other future services such as consultations and salon services. By being able to help the consumer in all areas when it comes to their hair care needs is how TLP plans on helping the consumer feel more secure with the hair that she was born with.