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Jul 18, 2016 6:54 PM ET

Archived: New ilumi Smartstrip, Create lighting magic anywhere with the world’s first outdoor rated, digitally addressable, smart LED strip.

iCrowdNewswire - Jul 18, 2016

New ilumi Smartstrip

Create lighting magic anywhere with the world’s first outdoor rated, digitally addressable, smart LED strip. Powered by Bluetooth Mesh.

About this project

ilumi is back! We are pumped to announce the newest and most entertaining addition to the ilumi family: the ilumi Smartstrip™, the world’s first outdoor rated, individually addressable smart LED strip.

The new ilumi Smartstrip takes all the power and performance of ilumi and packs it into a flexible, versatile, and dynamic form factor to help you live a life of lighting luxury that’s both fun and functional. 



Behind the ilumi Smartstrip is the ilumi app. The ilumi app is available as a free download foriOS and Android devices. The new ilumi app is currently undergoing a complete overhaul, including a new scheduling capability, new layouts, and new integrations.




With the release of the ilumi Smartstrip, we will add more and more curated presets and effects to help you unlock the dynamic nature of the ilumi Smartstrip. 

Plus, with over-the air firmware updates, your Smartstrip and the supporting app, ilumi will continue to get better for years to come. 




Installing the ilumi Smartstrip is as easy as 1, 2, 3. You can attach the ilumi Smartstrip to walls, crown molding, under kitchen cabinets, under a stair rail, behind your television or even underneath your bed. Plus, so much more.

For a brighter effect, install ilumi in plain sight. For a more blended indirect lighting effect, place ilumi discreetly behind surfaces to give your space that “ilumi glow”. With the ilumi app you can select gorgeous color effects as well as different color temperatures of bright whites.

ilumi has a high density of LEDs per meter which gives us an edge for brightness. We have a whopping 60 LEDs per meter!

You can cut ilumi to size giving the the ultimate flexibility for fitting any space. Cut at 12 inch intervals so you don’t have any pesky excess strip to tie back. Please note: Once cut, the ilumi LED strip can’t be connected to an extension or reattached. Cut carefully and only at designated cutting intervals.


While developing the ilumi Smartstrip we realized that digitally addressable LED strips are a lot of fun because you can control the color of each individual LED to create dynamic patterns and effects. 

However, analog strips were generally a lot brighter, especially in terms of traditional white light that’s needed for practical everyday use. So like many things at ilumi, we decided to make it ourselves.

The ilumi Smartstrip is the first and only strip to combine digitally addressable RGB control with analog control of white LEDs, so you don’t have to compromise fun for functionality.

ilumi’s award-winning Bluetooth Mesh technology, Meshtek®, is the easiest and most robust wireless system. Control up to 50 ilumi Smartstrips and Smartbulbs right from your mobile device using the ilumi app.

Every ilumi Smartstrip, like the ilumi Smartbulb, has a range of up to 150 feet. When you have multiple ilumi, each passes commands to other bulbs in the network extending the range further. 

Giving you complete home control.



 Already have ilumi Products? The ilumi Smartstrip is the perfect addition and works with the ilumi mobile app.

New to ilumi? Get started with the ilumi Smartstrip and add on the A19 to install in your table and floor lamps. The BR30 flood is a bright option for your overhead, recessed, or track lighting. And don’t forget to bring ilumi outdoors – not only are the Smartstrips safe for outdoor use, we have an Outdoor flood option that will turn your deck or patio into a colorful, relaxing retreat.


Cofounders Swapnil Bora and Corey Egan met as graduate school classmates at the University of Texas at Dallas in 2010. The two sat next to each other in class and during one particularly emotive conversation stumbled upon an idea for ilumi. They submitted their idea to UT Dallas’s annual business idea competition, and won. Then, the school sponsored the team to compete at a slew of national and international competitions and the duo came home with a suitcase full of awards and prize money. From there, cofounders Egan and Bora decided to put all funds into making their idea for ilumi a reality, and ilumi was born.

ilumi has launched two successful Kickstarter campaigns to bring their products to market. Based out of Dallas, Texas, the company holds six issued patents and multiple patents pending covering a wide variety of smart lighting, advanced wireless networks and other unique technologies and was recently named one of Entrepreneur Magazine’s Top 100 Most Brilliant Companies of 2015.





So that’s the ilumi Smartstrip. We’ve finished the design and prototype and we’re just about to start production. But we need help to get ilumi Smartstrips in your home. We hope you’ll join us. Start with the Starter Kit to experience lighting magic. Cheers!


Risks and challenges

This is our third Kickstarter campaign, so we are very familiar with both the benefit and risks in crowdfunding. Our team of engineers, designers, developers, and support have spent months creating the new ilumi Smartstrip. We have spun up multiple hardware board revisions, assessed countless samples of parts and components from different vendors, and sketched out numerous designs. We feel confident that we can deliver the Smartstrip and supporting app as described in the campaign within the timeline provided.

Having done this a few times though, we know that, like Murphy likes to say, things can go wrong. The biggest risk is that something will change between now and our December delivery date, and we will be faced with a decision that could alter the specifics of the project and timeline. However, one of the best parts of crowdfunding is that YOU can help us to make those decisions to end up with a result that delivers an even better experience for the ilumi nation.

Our promise to you is that as a member of the ilumi nation, we will be transparent, honest, and do whatever we can to ensure your experience with ilumi Smartstrips will be a positive one for years to come.

Contact Information:

ilumi solutions

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