Business Description
Proof is an Oakland based cocktail bottle shop selling Californian wines, small batch spirits, locally crafted beers, as well as barware for cocktail enthusiasts, bartenders, and young urban professionals. Proof’s products and services enhance lives and inspire creativity. Proof will be located in the Downtown Oakland area. The addition of Proof will encourage Oakland keep growing and develop a stronger retail presence. Products offered will consist of rare and small batch spirits, liqueurs, bitters, syrups, as well as glassware and bar tools – all the necessities for hosting an authentic cocktail party from beginning to end. In addition, proof will host tastings, classes and lectures from master distillers and brewers. Fueled by our excitement and love for Proof customers will receive rich and rounded shopping experience.
My and appreciation for good food and drinks is what lured me into this industry. With work experience at establishments like Chez Panisse, Cask, and Flora give me over 10 years in fine dining, cocktail making and customer service. Currently I own Doble Bar a catering bar that provides cocktails to private events. I see Proof as a natural extension of that experience.
What is the purpose of this loan?
The Kiva loan will jump start my tasks that will allow me to open as well as show my investors that I am motivated and have the “ball rolling”