Short Stay Global
Jersey City, NJ 07310, US
Short Stay Global, LLC is a fast growing B2C provider of affordable luxury apartment short term rentals focused on international families and groups. We originate clients through our digital technology platform and other online travel agents.
Short Stay Global, LLC (“SSG”) is a Jersey City, NJ based B2C short term rentals company targeting international travelers looking for affordable luxury short term rentals at a fraction of the price of a luxury hotel. We lease apartments or entire buildings from developers or landlords and rent them to our guests on a daily basis using our digital technology platform and other online travel agents like Booking.com. Since mid-2015, we have grown from 1 to 17 units in Jersey City, with more than 460 bookings, 2,580 room-nights and over 920 guests. Our vision is to become an industry leader for e-commerce driven short stay luxury apartment rental solutions and to set the standard. We are initially targeting the 50 million international visitors per year that visit NYC Metro and then expand globally once we are established in New York and New Jersey.
Our clientele is almost 100% international, originating primarily from Canada, Australia, Western Europe and Latin America. To date we have acquired all our clients through online portals, such as Booking.com and Airbnb, word-of-mouth and repeat customers, but with no website. Through our new multi-lingual website and online travel agencies, we will target clients from Canada, Australia, France, Italy, UK, Germany, Japan, Spain, and Brazil. Our strategy is to leverage OTAs to generate traffic and then build a brand by driving in-bound inquiries directly to our website, by word of mouth, referral programs, and a relentless focus on quality and customer service. Our management team reflects our international focus.
We see an opportunity to consolidate the sector with a first mover to scale advantage as a market defense mechanism. Our strategy is to develop our own properties, in addition to growing our portfolio of leased luxury apartments. When we develop our own properties, we expect to achieve CAP rates in the teens.
Products / Services
Luxury Apartment Short Term Rentals
We offer clean, roomy, luxury 1, 2 and 3 bedroom apartments for executives, groups and families with exceptional service uncompromising value. Our apartments range from luxury micro-apartments with minimal amenities suitable for the business or value-oriented traveler to full luxury apartments suitable for the vacationing family, group or discerning corporate executive. Our luxury micro-apartments offer the business traveler with a desk, stable Wi-Fi, a refrigerator, microwave, fresh linens and towels, complemented by cleaning and concierge services as needed at a fraction of the cost of a comparable hotel. Our full luxury apartments with all amenities, can accommodate all family needs ranging from baby cribs, space for toddlers to roam around, to games, movies and Wi-Fi for teens. We have sought out the best food, drink, and activities in our neighborhoods, so our clients can move into their apartment and live like a local!
President Executive Officer
Johnson has over 15 years experience in investment banking, private equity, and operations. Prior to founding Short Stay Global, a Peer-to-Peer On-Demand Short Term Rentals company headquartered in Jersey City, NJ, he was co-founder and CFO of a NY based Information Technology services company. He expanded the business internationally to over $200 million in revenues and served as CFO of the Brazilian subsidiary, prior to a sale of the Company. He began his career as an Engineer at General Electric before joining JP Morgan and then Merrill Lynch as an investment banker focused on M&A, debt, equity and equity-linked offerings. Following Merrill Lynch, he co-founded a NY based investment company that completed $600 million in transactions spanning Energy, Industrials and Technology investments. He holds an MBA in Finance from the University of Chicago Booth Graduate School of Business, an MS in Engineering from the University of Illinois and a BA in Chemistry from Knox College.